Chelsea have unveiled a new club badge for next season to mark their centenary year.
The club have chosen a design similar to their 1955 badge, when they won their only league title.
Chief executive Peter Kenyon said: "As the club embarks on a new and very exciting era, we have a new identity that reflects our tradition.
"We are incredibly proud of Chelsea's heritage. It was a conscious decision to base this badge on the 1950s one."
MMIX
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