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TitleAdvertising for modern retailers : making it work in a consumer world / Shirley F. Milton.
PublishedNew York : Fairchild Publications, c1974.
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Library Holdings
 

LibraryShelving LocationElectronic LinkCall Number and HoldingsRequest Status
Cincinnati & Hamilton CtyMain Information & Reference - Government Stacks 659.1 M662AVAILABLE

Descriptionxvi, 239 p. : ill. ; 24 cm.
BibliographyIncludes bibliographical references (p. 228-229) and index.
ISBN0870051008
Subjects (Topics)Advertising.
OCLC no.OC 04729378
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