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Some of the advertisements you see on the CBS Interactive Services are delivered by third parties who also collect information through their own cookies, web beacons, and other similar technologies about your online activities, either on our Services or across the Internet, in an effort to understand your interests and deliver advertisements that are tailored to your interests. These third parties include advertisers, advertising agencies, and ad networks that may collect information about you when you view or interact with one of their advertisements and may collect information about your online activities over time and across different websites.
Third parties that may serve, track and/or analyze ads on our Services, and thereby may collect information about your online activities on such Services include, but are not limited to, the third parties listed on CBS Interactive Third Party Ad Technology Providers. CBS Interactive does not have access to the information these third parties may collect about your interests to deliver relevant advertising to you, and the information practices of these third parties are not covered by this Privacy Policy. These companies may offer you a way to choose not to have your information used for advertising purposes. You can find more information by clicking on the company names listed on CBS Interactive Third Party Ad Technology Providers and following the links to each company's web site.
In addition, some of these companies are members of the Network Advertising Initiative ("NAI"), which offers a single location to opt out of receiving tailored advertisements from member companies. To opt out of information collection by NAI member companies, or to obtain information about the technologies they use or their own privacy policies, please visit the NAI consumer opt out page. Also, through the Digital Advertising Alliance ("DAA"), several media and marketing associations have developed an industry self-regulatory program to give consumers a better understanding of and greater control over advertisements that are customized based on their online behavior across different websites. CBS Interactive is committed to complying with the Self-Regulatory Program for Online Behavioral Advertising. To learn more and make choices about interest-based advertisements from participating third parties, please visit the DAA consumer opt out page, European DAA online choice page and Australian DAA online choice page. Also, on most mobile devices, you can install the DAA's AppChoices app to make choices about cross-app interest-based advertisements from participating third parties.
In addition, CBS Interactive works with third parties to help us track the advertisements that are delivered to you, in particular to control the number of times you receive the same advertisements, and to analyze the effectiveness of advertising on the CBS Interactive Services. Third parties that use cookies, web beacons and other similar technologies to help us with traffic measurement, research and analytics include Adobe, Comscore, Nielsen and ConfirmIT. We do not share contact information with these third parties. If you opt out of having your information used to deliver advertisements tailored to your interests, you will continue to see advertisements on our Services, but these advertisements may not be as relevant to you.
For more information about relevant advertisements delivered by CBS Interactive, please read about CBS Interactive Online Advertising.
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