Gerdau is the largest producer of long steel in the Americas, with steel mills in Brazil, Argentina, Canada, Colombia, Dominican Republic, Mexico, Peru, United States, Uruguay and Venezuela. Currently, Gerdau has an installed capacity of 26 million metric tons of steel per year and offers steel for the civil construction, automobile, industrial, agricultural and various sectors.
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| Company type | Sociedade Anônima |
|---|---|
| B3: GGBR3, GGBR4 NYSE: GGB BMAD: XGGB Ibovespa Component | |
| Industry | Iron and steel |
| Founded | 16 January 1901 |
| Founder | João Gerdau |
| Headquarters | Porto Alegre, RS, Brazil |
Key people | Jorge Gerdau Johannpeter, (Chairman) Gustavo Werneck da Cunha, (CEO) |
| Products | Long steel, specialty steel, flat steel, and other steel products |
| Revenue |  R$ 78.3 billion (2021)[1] |
| R$ 21 billion (2021)[1] | |
| R$ 15.5 billion (2021)[1] | |
| Total assets | R$ 73.8 billion (2021)[1] |
Number of employees | +30,000 (2021)[1] |
| Website | www.gerdau.com |
Gerdau is also the world's 30th largest steelmaker. It has 337 industrial and commercial units and more than 30,000 employees across 10 countries.
History edit
Gerdau was founded by Johannes Heinrich Kaspar Gerdau, also known as João Gerdau,[2] a German migrant who left the port of Hamburg for Rio Grande do Sul, in Brazil, in 1869 in search of new business opportunities. He arrived at the port of Rio Grande, Rio Grande do Sul and, at only 20 years of age, established himself in Colônia de Santo Ângelo (now the town of Agudo), where he invested in trade, transport and the subdivision of land. He moved to the town of Cachoeira do Sul in 1884, where he founded an important General Store. Always seeking new opportunities, João Gerdau moved again, this time to Porto Alegre,[2] with his wife Alvine Gerdau and his three children, Hugo, Walter and Bertha. There he went into industry, buying the Pontas de Paris Nail Factory in 1901 marking the entry into steel industry.
Curt Johannpeter's entry into the Gerdau family marked the beginning of a new direction for the company. Born in Germany in 1899, Curt Johannpeter made his career in finance. In 1922 he began to work for the German Transatlantic Bank, a subsidiary of Deutsche Bank. In 1930 he became the branch inspector for Portugal, Spain and Latin America, and in the same year was introduced to the young Helda Gerdau during a trip to Brazil. They married and had four sons: Germano, Klaus, Jorge and Frederico. In 1946, Johannpeter took the wheel of the Gerdau company and oversaw a critical phase in its expansion.
See history of Gerdau[3]
Today edit
Gerdau's core business is to transform steel scrap and iron ore into steel products.
Gerdau is a leading producer of long steel in the Americas and one of the largest suppliers of special steel in the world. It is the largest recycler in Latin America and around the world it transforms, each year, millions of metric tons of scrap into steel, reinforcing its commitment to sustainable development in the regions where it operates. With more than 140,000 shareholders, the company is listed on the stock exchanges of São Paulo, New York and Madrid.
Its operations are based on the integrated regional market mill concept by which raw materials are bought from nearby suppliers and products are primarily sold in the same region. This brand of by-product synergy led to the acquisition of Chaparral Steel in 2007, a company which has been noted for creating interchange between head management and workers and deliberately employs a maximum of 1000 people (the size of a village).[4] Gerdau operates through three different processes:
- Mini mills
- Integrated mills
- Direct reduced iron plant
Products and services edit
Gerdau produces long carbon steel, long special steel, flat steel and forged and cast parts. These products are used in different sectors, such as industry, metallurgy, farming and livestock, civil construction, automotive industries, petrochemicals, railway and naval sectors, in addition to orthodontic, medical and food areas. Gerdau is also the main supplier of specialty steel for the international automotive network.
Internationalization of the Gerdau Group edit
Long before its possibilities of expansion on the Brazilian market were exhausted, Gerdau had established strategies for external expansion, starting at the end of the 1970s. Their fundamental objectives were to conquer the U.S. market. Based on limited international experience managing a mini mill plant in Uruguay for almost a decade, the group first aimed at the North American market for long steel, starting with Canada. Later, after a decade of experience in conditions that were radically different from those existing in Uruguay (the location of its first foreign venture), Gerdau entered the U.S. market. Entry into North America was complemented by other ventures in all of Latin America, from Chile and Argentina to Mexico and the Caribbean. The North American experience, like the Brazilian, demonstrated the strategic necessity to enter new markets such as Europe (with special steels) and Asia (with long steel and final structures of special steel).[5]
Business operations edit
Gerdau is spread globally across 13 countries with its integrated and semi-integrated steel mills. Apart from steel mills, Gerdau also has downstream processing facilities.
Offices: Gerdau has its major offices at Porto Alegre, São Paulo, Tampa, Whitby, Polanco, Lima, Caracas, Bogota, Jackson and Bangalore.
Brazil Business Division: Gerdau has two Brazil business divisions divided as Mining Americas and Steel Brazil
Special Steel Business Division: Gerdau produces specialty steel especially for the automotive industry through its special steel divisions, Special Steel North America, Special Steel Brazil, and Special Steel India.
Latin America Business Division: Gerdau produces most of the long and flat products at Latin America North, Colombia, Mexico, Sizuca (Venezuela), Latin America South, Argentina, Chile, Peru and Uruguay
Gerdau Graphene edit
Gerdau Graphene is a graphene application development company formed in 2021 as part of Gerdau's "Gerdau Next" incubator program and through a partnership with the Graphene Engineering and Innovation Centre (GEIC) at the University of Manchester. It is involved in the development and commercialization of graphene additives additives and materials for industrial applications including lubricants, rubber, thermoplastics, coatings and sensors.[6]
Assets edit
- 58 steel mill factories
- 21 downstream operations
- 94 fabricated reinforcing steel facilities
- 4 flat steel service centers
- 80 retail facilities
- 32 scrap collection and processing facilities
- 4 iron ore extraction areas
- 2 solid pig iron production units
- 2 private port terminals
- 1 Reinforcing Steel Placing Company
Carbon footprint edit
Gerdau reported Total CO2e emissions (Direct + Indirect) for 31 December 2020 at 11,281 Kt (-667 /-5.6% y-o-y).[7]
| Dec 2019 | Dec 2020 |
|---|---|
| 11,948[8] | 11,281[7] |
See also edit
References edit
- ^ a b c d e "Financial Statements 2021" (in Brazilian Portuguese). Gerdau IR. 22 February 2022. Retrieved 15 November 2022.
- ^ a b Dolan, Kerry A. (16 October 2000). "Keeping It In The Family". Forbes. Retrieved 15 April 2018.
- ^ "History of Gerdau". Steelonthenet.com. Retrieved 9 January 2020.
- ^ Leonard-Barton, Dorothy, "The Factory as a Learning Laboratory", Sloan Management Review, Winter 1993
- ^ Lannes, Jose (2014). "Grupo Gerdau: La construcción de un competidor global". Apuntes: Revista de Ciencias Sociales. 41 (75): 141. doi:10.21678/apuntes.75.719. Retrieved 8 April 2015.
- ^ Baker, James; Tallentire, James (20 April 2022). Graphene: The Route to Commercialisation. Jenny Stanford Publishing. pp. 91–92. ISBN 978-1000429626. Retrieved 15 May 2023.
- ^ a b "Gerdau's Sustainability Report for 2020Q4". Archived from the original on 30 September 2021. Alt URL
- ^ "Gerdau's Sustainability Report for 2020Q4". Archived from the original on 30 September 2021. Alt URL
Further reading edit
- Werlang, William. A Família de Johannes Heinrich Kaspar Gerdau: Um estudo de caso sobre an industrialização no sul do Brasil Dissertação de Mestrado defendida em 1999. MILA. UFSM