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New Yorker (clothing)
For other uses, see New Yorker.
New Yorker, legally New Yorker Group Services International GmbH & Co.KG, is a German clothing retailer headquartered in Braunschweig.
New Yorker
TypePrivate company
IndustryClothing
Retail
Founded1971; 50 years ago
HeadquartersBraunschweig, Germany
Key people
Friedrich Knapp, Chairman & CEO
ProductsWear
Accessories
Websitenewyorker.de
Overview
New Yorker's flagship store in Braunschweig.[1]
In 1971 the first New Yorker store was opened in Flensburg.[1] In December 2006, the company won the first billion in sales. By March 2015, the company owned 1,001 branches in 40 countries:[2] Albania, Armenia, Azerbaijan, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Denmark, Egypt, Estonia, Finland, France, Georgia, Germany, Hungary, Italy, Kazakhstan, Latvia, Lithuania, Luxembourg, Macedonia, Montenegro, Morocco, Netherlands, Norway, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Ukraine, the United Arab Emirates, and Belarus.
In March 2012 Olly Murs became the face for New Yorker's men spring/summer range[3] and customers were able to get their photos taken with a cardboard cut-out of Murs.
The company has over 16,000 employees.[2] New Yorker is naming sponsor of the Braunschweig-based German Football League team New Yorker Lions and the Basketball Bundesliga team New Yorker Phantoms Braunschweig. The company also sponsors the international b-boy competition Battle of the Year.
Stores
CountryNumber of stores
Germany285
Austria91
Poland89
Russia74
Czech Republic51
Hungary37
Switzerland34
Romania32
Slovakia30
Spain29
Netherlands28
France51
Sweden26
Croatia24
Serbia20
Slovenia16
Saudi Arabia16
Bulgaria11
Bosnia and Herzegovina9
Norway9
Estonia8
Finland8
Lithuania8
Italy7
Portugal7
Latvia9 [4]
Azerbaijan6
Ukraine5
Denmark4
Kazakhstan4
United Arab Emirates3
Armenia3
Qatar3
Georgia3
Angola2
Belgium2
Luxembourg2
Macedonia2
Morocco2
Montenegro4
Belarus2
Egypt1
Iceland2
Kosovo1
Moldova1
External links
Media related to New Yorker (clothing company) at Wikimedia Commons
Official Site
See also
Foreign branding
References
  1. ^ a b "New Yorker has opened its 900th shop". sportswear-international. 15 November 2011.
  2. ^ a b "New Yorker: fashion giant with secrets". fashionunited.uk. 20 March 2015.
  3. ^ "Olly Murs In The "Right Place, Right Time" For US Album Debut". stereotude.com. 18 September 2012.
  4. ^ https://www.newyorker.de/lv/stores/

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Last edited on 10 June 2021, at 09:26
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