Spezi (German pronunciation: [ˈʃpeːtsi]) is the brand name for a soft drink owned by Brauhaus Riegele in Augsburg, Germany.[1] Spezi is a genericized trademark and the name is used as a generic term for a mixture of cola and orange soda (orangeade) in most German-speaking countries.
| Product type | soft drinks |
|---|---|
| Owner | Riegele |
| Introduced | 1965 |
| Markets | Germany |
| Website | www.spezi.com |
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When the brand was registered in 1956, Riegele at first sold beer under the trademark. Since the 1970s, Spezi has been produced and bottled by different local breweries under a franchising agreement.[2] The first Original Spezi Cola Orange TV commercial aired in 1989.[3]
Most large beverage manufacturers sell similar products, though mostly in Germany, Austria, and Switzerland. Examples are Schwip Schwap by PepsiCo or Mezzo Mix by the Coca-Cola Company though most grocery store chains sell generic brand versions of the drink as well, usually called "Cola-Mix".
Spezi contains water, glucose-fructose syrup, sugar, orange juice concentrate (2.3%), lemon juice from lemon juice concentrate (0.8%), carbon dioxide, caramel color, phosphoric acid and citric acid, natural flavoring, caffeine, citrus extract, locust bean gum (stabilizer). There are also different versions, including a sugar-free one.
References edit
- ^ Brand register
- ^ Philipp Vetter, "Spezi: Der bizarre Siegeszug der deutschen Brause", DIE WELT (in German), retrieved 2018-09-02
- ^ Kurze Geschichte von Original Spezi ColaOrange und des Spezi
External links edit
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