History of the Pen: Difference between revisions
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→Citations: "Ballpoint Pen History – Who Invented Ballpoint Pen?" History of Ballpoint Pens – Who Invented Ballpoint Pen? N.p., n.d. Web. 15 Mar. 2017. |
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Among the emerging ballpoint pen companies (in the 1950s), the Paper Mate pens bought rights to distribute ballpoint pens in Canada. Soon they got themselves into some trouble with their pens (with ink-reliability), so they created new ink formulas and publicized their pens as "banker-approved". The company continued to sell ball point pens with mild success, as they are still alive and selling today.
Though, around the same time, an American based company, ''Parker Pens'', released their first ballpoint pen, named "The Jotter". The Jotter, according to ''Parker Pens'' (the company), had "additional features" and "technological advances" to it. The company's boasting must've worked, because the company sold several millions of pens ($3 - $9 each) in less than a year.
Another manufacturer emerged from the depths of marketing with "Bic pens" in 1953, named Micheal Bich. He introduced new ballpoint pens to the American marketplace in the 1950s, and became successful in selling his Bic pens in the 1960s when he published his campaign slogan, "Writes The First Time, Every Time!". The era of the 1940s-1960s was a competitive era for every manufacture manufacturing [pens] at this period of time.
==Citations==
:'''GOOGLE DOC''': [https://docs.google.com/document/d/1nw69r58U2jjHYhUdsbRlUJcqBGWsP04QMzWwgwIoHIk/edit]
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