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LEADER 00000cam a2200649 a 4500
020 9781441619457|q(electronic bk.)
020 1441619453|q(electronic bk.)
020 |z0809326779
020 |z9780809328666
020 |z0809328666
020 |z9780809386260
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049 MAIN
050 4 R123|b.S38 2008eb
060 4 2006 B-734
060 4 WZ 345|bS454h 2005
100 1 Segal, Judy.
245 10 Health and the rhetoric of medicine /|cJudy Z. Segal.
250 Pbk. ed.
260 Carbondale :|bSouthern Illinois University Press,|c2008,
℗♭2005.
300 1 online resource (x, 217 pages)
336 text|btxt|2rdacontent
337 computer|bc|2rdamedia
338 online resource|bcr|2rdacarrier
504 Includes bibliographical references (pages 187-209) and
index.
505 0 A kairology of biomedicine -- Patient audience: the
rhetorical construction of the migraineur -- The
epideictic rhetoric of pathography -- Hypochondria as a
rhetorical disorder -- A rhetoric of death and dying --
Values, metaphors, and health policy -- The problem of
patient "noncompliance" : paternalism, expertise, and the
ethos of the physician -- Conclusion: The usefulness of a
rhetoric of medicine.
520 Assessing rhetorical principles of contemporary health
issues Hypochondriacs are vulnerable to media hype,
anorexics are susceptible to public scrutiny, and migraine
sufferers are tainted with the history of the "migraine
personality," maintains rhetorical theorist Judy Z. Segal.
All are influenced by the power of persuasion. Health and
the Rhetoric of Medicine explores persistent health
conditions that resist conventional medical solutions.
Using a range of rhetorical principles, Segal analyzes how
patients and their illnesses.
590 eBooks on EBSCOhost|bEBSCO eBook Subscription Academic
Collection - Worldwide
650 0 Medicine|xLanguage.
650 0 Rhetoric.
650 0 Authorship.
650 0 Persuasion (Psychology)
650 0 Semantics.
650 0 Medicine|xSlang.
650 7 authorship.|2aat
650 7 semantics.|2aat
650 7 MEDICAL.|2bisacsh
650 7 Semantics.|2fast|0(OCoLC)fst01112079
650 7 Persuasion (Psychology)|2fast|0(OCoLC)fst01058890
650 7 Medicine|xSlang.|2fast|0(OCoLC)fst01015102
650 7 Authorship.|2fast|0(OCoLC)fst00822442
650 7 Medicine|xLanguage.|2fast|0(OCoLC)fst01014991
650 7 Rhetoric.|2fast|0(OCoLC)fst01096948
650 12 Authorship
650 12 Persuasive Communication
650 22 Semantics
856 40 |uhttp://search.ebscohost.com/login.aspx?direct=true&
scope=site&db=nlebk&AN=285267&authtype=ip,sso&
custid=s4601812|zAccess ebook from here
