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Author Ramaswamy, Venkatram.
Title The power of co- creation : build it with them to boost growth, productivity, and profits / Venkat Ramaswamy, Francis Gouillart.
Imprint New York : Free Press, 2010.
Edition 1st Free Press hardcover ed.
 book jacket
LOCATION CALL # STACK# STATUS
 Hon Sui Sen Memorial Library Books  HD53 Raa 2010  AVAILABLE
Descrip. ix, 276 p. : ill. ; 24 cm.
Bibliog. Includes bibliographical references and index.
Subject Creative ability in business.
Business networks.
Interorganizational relations.
Add Author Gouillart, Francis J.
ISBN 9781439181041
1439181047
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