The Chinese platform announced that it will start providing food delivery services from restaurants, an option that will initially be offered to customers located in the Greater Metropolitan Area.
The company will compete in the Costa Rican market with the DiDi Food brand, an application that is currently in the affiliation phase for restaurants and delivery
companies interested in collaborating with the platform.
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Daniel Serra, CEO of DiDi
Food, told Nacion.com that they see "... a lot of opportunity in Costa Rica. It is a market with many options to grow and whose penetration with this type of platform is low. We want to open up the market
Serra added that they believe that "... the status of this industry (home delivery) today is luxurious in Costa Rica. Our goal is to make it more accessible to more people.
Although DiDi Food will begin competing in the next few weeks, the company has been operating in the country since November 19, 2019, when it began providing delivery service in San José, Cartago, Alajuela, Heredia and Puntarenas.
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