Foot traffic in a popular South African hardware store
Thursday, December 23, 2021
Foot traffic analytics and point-of-interest analytics help large chains supplying contractor-grade building materials and home improvement products measure footfall and understand consumer behavior patterns in any given zone of interest or point of sale.
In this case study, we analyze the mobility and foot traffic inside and outside the establishment, in order to understand the behavioral patterns of consumers visiting the franchise. Read the full article here
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