Solutions with Big Data and Micro-mobility analytics
Thursday, December 30, 2021
Matching demand and supply is the basis of the business model of any company whose operations depend on micro-mobility, since for every unit of demand that is not satisfied, an order is lost, leading to loss of profits and customer loyalty.
All companies that rely on micro-mobility can better manage their assets by improving their algorithms with location intelligence and foot traffic analytics, identifying demand peaks or drops beyond the average value in order to foresee or solve any kind of unexpected problem and generate solutions based on Big Data. Mobile tracking helps to know what is happening over any terrain and teaches how to be proactive about it.

The real world is constantly changing, and a business model cannot always adapt to these sudden changes, so analyzing historical patterns using Big Data and foot traffic techniques helps to understand these minute nuances of how any given area of interest behaves. Read the full article here

Request more information:
Last Name*
Telephone (choose your Country):*

Size of the Company:*
Yes, I want to receive a call from a salesperson*
this site is protected by reCAPTCHA and Google's privacy policy and terms of service.
Need assistance? Contact us
(506) 4001-6423
More on this topic
Big Data for supply chain sustainability
March 2022
Big Data is transforming the way leaders manage supply chains across all touch points, from manufacturing and provisioning to logistics and customer service.
What is Big Data applied to supply chain?
Top 10 Uses Cases of foot traffic in public transport
March 2022
Foot Traffic analytics can identify the characteristics of transit stops and routes, helping to determine and improve the overall coverage of any transit system.
When it comes to public transport,
foot traffic analytics
can be of great help to authorities, who are faced with various challenges such as road congestion and the diversity of modes of
, among others. This poses difficulties for public transport managers and operators when it comes to planning.
Micro-mobility to determine where to locate retail stores
February 2022
Micro-mobility analytics improve retailers’ expansion strategies by accurately identifying consumer demographics, understanding customer behavior, and understanding how their competitors are performing.
is a methodology that combines
geospatial data
foot-traffic analytics
to solve several problems and improve
site selection
strategies by helping to understand how people move around specific
brick n’ mortar
locations, allowing companies to analyze movement patterns around specific locations, such as retail stores, to extract meaningful information.
Location analytics to Optimize Distribution Routes
November 2021
Location intelligence through techniques based on Big Data collects spatial data in order to improve the decisions made in logistics centers, allowing the use of location and its related data points, creating solutions and optimizing distribution routes.
This new technological tool finds its immediate application in space-dependent businesses, such as
companies. The data collected through infrastructure sensors, cameras and traffic mapping not only allows them to determine the
best locations 
for their businesses, warehouses and centers, but also allows them to know why certain locations have a direct impact on the success or failure of a business.
Business Intelligence
Central America
big data Business Intelligence foot trafficgeomarketing Micro-mobility Business Intelligence Logistics Auto Industry InsuranceTransportation
Business Intelligence
big data
foot traffic
Daily Update Government PurchasesDownload brochure (only in spanish)Trade Inteligence Subscriber Access NewsletterContact Us MarketDataMexico Español
2008-2022 ©
Trade InteligenceWho we areContact Us