Uses and applications of Big Data for Deliveries
Tuesday, March 1, 2022
Delivery companies leverage location intelligence to have better market capture and maximize customer experience.
More and more businesses are getting into the product delivery business. This quest, in turn, has led them to need location intelligence, as it allows them to measure and control various factors critical to the success of their business, or their processes, including real-time traffic updates, delivery address location, routes, among many other things.

Read also: “Location intelligence in supply chains

Location intelligence solutions are critical to improving strategies, increasing customer base, maximizing market share and improving delivery process performance. Read the full article here



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More on this topic
Location intelligence in supply chains
March 2022
Logistics managers need to implement location intelligence in supply chains in order to reduce delays, keep costs down, generate a competitive advantage, and thereby improve the global network of multiple carriers, service providers and physical locations from the constant threat of unexpected problems.
By leveraging
 location intelligence
, decision makers gain deeper insight into market trends, consumer behaviors,
foot traffic
patterns, manufacturing activity, competitors’ logistics operations and much more.
Location analytics to Optimize Distribution Routes
November 2021
Location intelligence through techniques based on Big Data collects spatial data in order to improve the decisions made in logistics centers, allowing the use of location and its related data points, creating solutions and optimizing distribution routes.
This new technological tool finds its immediate application in space-dependent businesses, such as
delivery
and
logistics
companies. The data collected through infrastructure sensors, cameras and traffic mapping not only allows them to determine the
best locations 
for their businesses, warehouses and centers, but also allows them to know why certain locations have a direct impact on the success or failure of a business.
How do wholesalers use location analytics to understand the performance of their distributors?
November 2021
Foot traffic and location analytics help wholesale distributors maximize profits, allowing them to reveal where operational inefficiencies are and then implement solutions in problem areas.
With advanced
location intelligence analytics
,
point-of-interest characterization
and
supply chain-centric
 foot traffic analytics
, distributors can now truly understand their channels on a line-by-line basis, which can lead to better decisions and ultimately higher profits.
Can data science mitigate the supply chain crisis impact?
October 2021
The current global crisis in supply chains is forcing companies to manage their distribution methods by adopting a proactive approach based on Big Data and advanced analytics.
The
supply chain crisis
has resulted in restaurant chains and fast food outlets running out of key ingredients (e.g.
Nandos
McDonald's
KFC
, and 
Greggs
), shortages on supermarket shelves (e.g.
ASDA
Sainsbury's
 and 
Morrisons
), disruptions to retailers' product lines (e.g. IKEA) and fuel shortages.
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