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How to reveal hidden tiers in the supply chain?
Apr-1-22 | Most supply chain managers have limited visibility into which of their first-tier suppliers have risks and exposures arising from second and third-tier suppliers. Essentially, they do not know who supplies their Tier 1 suppliers.
How to increase visibility in multi-tier supply chains?
Apr-1-22 | Understanding how a product gets into the hands of customers requires a broad and comprehensive view across the list of all the companies involved in the distribution process, from the factories to the last distributor to the final customer.
Should I expand my stores to other cities in 2022?
Mar-24-22 | Retail store expansion strategies are one of the most fundamental issues for growing retailers. Opening a new store can be a game changer if you get the location right, or your new store could be doomed to failure if the location doesn’t attract enough customers.
Branch expansion with predictive analytics
Mar-24-22 | Predictive location, and foot traffic analytics reveal valuable information that helps retailers to choose the right location when setting up geographic expansion strategies.
Big Data for supply chain sustainability
Mar-22-22 | Big Data is transforming the way leaders manage supply chains across all touch points, from manufacturing and provisioning to logistics and customer service.
How to create the best branch expansion strategy?
Mar-15-22 | To ensure the success of branch expansion strategies for site selection plans, it’s necessary to compare the business model with the the potential market needs and build the corresponding strategy, location and foot traffic analytics are the best tool to do so.
Footfall analytics for site selection strategies
Mar-8-22 | The secret to site selection in such a competitive market is based on the ability to analyze the right data and be able to understand and interpret the site selection strategies of nearby locations to stay ahead of their expansion plans and gain a competitive advantage.
Advertising agencies and Big Data benefits
Mar-1-22 | With advertising analytics based on big data techniques, marketers can quickly determine the effectiveness of each channel and thus adjust their strategies, enabling them to run hyper-targeted campaigns, choosing the right ad content for the appropriate ad networks.
Uses and applications of Big Data for Deliveries
Mar-1-22 | Delivery companies leverage location intelligence to have better market capture and maximize customer experience.
Location intelligence in supply chains
Mar-1-22 | Logistics managers need to implement location intelligence in supply chains in order to reduce delays, keep costs down, generate a competitive advantage, and thereby improve the global network of multiple carriers, service providers and physical locations from the constant threat of unexpected problems.
What is geofencing marketing and how to use it?
Feb-2-22 | In order to optimize advertising costs and maximize revenue, marketing leaders are using spatial data to create geofences in specific areas, allowing them to reach audiences that are more likely to become potential customers.
How do I get my business back on track after the pandemic?
Feb-2-22 | Location analytics is taking its place as a key tool for identifying what consumers want and need, regardless of their wealth or demographic status. COVID-19 has led to completely unexpected behavioral changes.
How to infer relationships between companies with Big Data?
Feb-2-22 | The use of geospatial data provides deep insight into the logistical, legal, and commercial relationships between corporations and facilities of different companies all over the world.
Micro-mobility to determine where to locate retail stores
Feb-2-22 | Micro-mobility analytics improve retailers’ expansion strategies by accurately identifying consumer demographics, understanding customer behavior, and understanding how their competitors are performing.
Location intelligence to optimize commercial strategies
Jan-24-22 | Location analytics rely on anonymized geospatial data from mobile devices, which can be used to gather information on foot traffic trends and typical profiles of consumers visiting a specific area or zone.
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