CIENCIA DE DATOS
Retail analytics: PETCO Vs. PetSmart
Nov-26-21 | Pet shop owners need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models.
Footfall analytics: Woolworths Food Vs. ShopRite South Africa
Nov-24-21 | Identifying mobility patterns and classifying consumers within a point of sale or areas of interest helps large retail supermarkets measure foot traffic in and out of their stores while understanding the behavioral patterns of their consumers.
Top 5 Benefits from implementing heat maps in businesses
Nov-22-21 | The heat map is one of the most useful and powerful data analysis tools in business intelligence. It provides a visualization feature that presents multiple pieces of data in a way that makes immediate sense by assigning a different size and color.
How to leverage heat maps to improve your business?
Nov-22-21 | One of the analytical tools that leading companies use to gather knowledge is heat maps. By creating a graphical representation of their data, new insights emerge, providing companies with the information they need to adapt their strategies and maximize their profits.
In-store analytics for Brick & Mortar stores
Nov-18-21 | In the competitive retail market, in-store analytics helps retailers to better monitor and understand their customers while providing valuable information on the actual point-of-sale performance.
How to measure foot traffic in a wholesale market?
Nov-12-21 | POI analytics through Big Data techniques allows companies to understand an area of interest and thereby implement strategies, expansion models, and solutions within any business sector.
Retail analytics: Sodimac Homecenter Vs. The Home Depot
Nov-10-21 | Retail home improvement franchises need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models.
How to increase foot traffic in clothing stores?
Nov-4-21 | Retailers can apply location intelligence techniques and foot traffic analytics to understand consumer mobility patterns, measure foot traffic at each store, understand the performance of their outlets, and estimate competitor turnover.
How to Improve Marketing with Location Intelligence?
Oct-29-21 | Location Intelligence is transforming the way brands communicate with their current and potential customers, maximizing marketing campaigns and optimizing costs.
Can data science mitigate the supply chain crisis impact?
Oct-27-21 | The current global crisis in supply chains is forcing companies to manage their distribution methods by adopting a proactive approach based on Big Data and advanced analytics.
Footfall analytics: San Pablo vs. Guadalajara pharmacies
Oct-22-21 | Mobility analytics and location intelligence play an important role in business by helping to understand the behavioral patterns of consumers in any given zone of interest or point of sale.
Footfall analytics: Costco Wholesale Vs. Sam's Club
Oct-21-21 | Big Data technological tools and spatial data play a very important role in business by measuring footfall and helping to understand consumer behavior patterns in any given area of interest or point of sale.
Problems with Last Mile-Delivery Processes?
Oct-19-21 | Several companies, especially in the retail sector, have realized that they need to challenge traditional last-mile delivery solutions in light of recent advances in technology tools.
How to Maximize Revenue and Visits in Shopping Centers?
Oct-18-21 | Analytics based on Big Data allows mall operators to maximize revenues and visits by better selecting tenants, optimizing mall design, determining rents, establishing signage and advertising campaigns, etc.
Visits battle: Whole Foods Market vs. Sprouts Farmers Market
Oct-15-21 | Understanding consumer mobility patterns is critical for all types of businesses. Big Data tools, spatial data, and anonymized and aggregated mobility data play a very important role in these analyses, as they enable the measurement of foot traffic and consumer behavior patterns in any given area or point of interest.
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