| Series |
Gale virtual reference library
|
| Bibliography |
Includes bibliographical references and index. |
| Contents |
The five dynamics of entrepreneurship -- The beginning: minimum root qualities --Repellent qualities destroy trust -- A distinctive, compelling proposition -- Product knowledge -- Sales: the missing toolkit -- Design: the core entrepreneurial skill -- The garage team -- Self-motivating team members -- Lean and fast: the key to survival -- The tribe and its patriarch or matriarch -- David and Goliath: the five dynamics in action. |
| Summary |
Explores how to survive the "first ten yards" of a new company and thrive. Addresses the critical factors that determine the success or failure of any new business venture. |
| Reproduction |
Electronic reproduction. Farmington Hills, Mi : Gale. Available via World Wide Web. |
| Note |
Original: xii, 251 p. |
| System Details |
Mode of access: Internet. |
| Subject |
Entrepreneurship.
|
|
New business enterprises.
|
|
Businesspeople.
|
| Added Author |
Saimond, Ip.
|
|
Gale Group.
|
| ISBN |
9789814253796 (electronic book) |
|
9789814246828 |
|
