Crawling: Googlebot and Your Website
In a previous post, we discussed what web crawlers are and what they do for your website. In this article, we’re taking a look at Google’s crawler, Googlebot. Keep reading to discover more about the...
November 9, 2021
LOCAL & BUSINESS DIRECTORIES
Google My Business Becomes Google Business Profile
Out with the old, in with the new? Google My Business is being renamed and with it is coming new changes to the platform. Here is what we know so far.
November 5, 2021
The Relationship Between Mobile Searches, SEO, Responsive Design, AMP, and Your Law Firm Website
As mobile searches and smartphones remain ubiquitous in our modern society, you want to optimize your law firm website for mobile devices. Read this post to learn more about the importance of responsive web design...
October 6, 2021
The Basics of Crawling, Indexing, and Ranking
In today’s day and age, people commonly turn to the internet, seeking answers to their questions through various search engines. Understanding the process by which these search engines crawl, index, and rank content is both...
September 30, 2021
Accessibility For Websites (A11y)
An important aspect of delivering a great user experience is ensuring that your website is accessible for people with disabilities or impairments. Web developers must provide alternative methods to access their content and ensure that...
September 6, 2021
Lawyers Beware: 6 Common SEO Myths, Some of Which May Be Partially True
Search engine optimization (SEO) is a frequently discussed topic in digital marketing and technology circles, but myths and conspiracy theories are widespread. Check out this post to learn more about the common SEO myths lawyers...
September 1, 2021
Website Metrics With Google Lighthouse
Web Vitals is here! Besides "unique and relevant content," how you deliver it (user experience) is now playing a significant role in Google Search rankings, meaning that Google will prioritize pages with an excellent page...
August 4, 2021
SEO + PPC = Holistic Marketing Strategy for Lawyers
SEO is undoubtedly a crucial part of a lawyer’s comprehensive digital marketing strategy. PPC ads are great ways to get your name in front of potential clients. Together, they can push your law firm closer...
July 7, 2021
Should Your Legal Blog Have a Separate Domain? The Pros, the Cons, and Our Recommendations
If you are focused on optimizing your law firm’s digital presence for search engines, then you may have wondered whether it is better to keep your legal blog on an internal page within your larger...
June 28, 2021
CONFERENCES & EVENTS
Google I/O 2021: Highlights of Announcements for the Web
Google I/O is an annual event for developers. Last year, Google canceled the event due to the pandemic, and this year, Google decided to make it a virtual conference. In this article, we'll go over...
June 1, 2021
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