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Title The facts of business life : what every successful business owner knows that you don't / Bill McBean.
Published Hoboken, N.J. : Wiley, ©2012.

Description 1 online resource
Note Includes index.
Print version record.
Summary Being a successful business owner means more than knowing one's industry and understanding the basic concepts of leadership, management, or motivation. It means being able to master many areas of business, and knowing how each of these areas relate to and build on each other. It also means understanding how those areas change as a business goes through its inevitable life cycle, and how the owner must be prepared to change with them. iThe Facts of Business Life/i is the first book designed to provide readers with the means of achieving the kind of long-term understanding that is the key to true and lasting success./ Toward that end, the book covers the seven Facts of Business Life that every successful business owner knows, including: "If You Don't Lead, No One Will Follow," "If You Don't Control It, You Don't Own It," "Protecting Your Company's Assets Should be Your First Priority," "Planning Is About Preparing for the Future, Not Predicting It," "If You Don't Market Your Business, You Won't Have One," "The Marketplace Is a War Zone," and "You Don't Just Have to Know the Business You're In, You Have to Know Business."/ Devoting one chapter to each Fact, the book explains what it is, what it means, and, most important, how it can help entrepreneurs achieve success and stay away from potentially harmful mistakes. Equally important, each chapter enables readers to not only understand the Facts on their own, but also in terms of how they impact on a business as it passes through each of the five levels of every successful company's existence: "Ownership and Opportunity," "Creating Your Company's DNA," "From Survival to Success," "Maintaining Success," and "Moving On When It's Time to Go."/ Written by a successful businessman with four decades of ownership experience, and packed with valuable advice, iThe Facts of Business Life/i presents every business owner'whether he or she is starting, building, maintaining, or exiting a business'with the key facts that, applied together, can ensure a strong and lasting enterprise
Contents The Facts of Business Life: What Every Successful Business Owner Knows that You Don't; Copyright; Contents; Foreword; Acknowledgments; Introduction; Chapter 1: The Facts of Business Life; The Facts; Fact 1: If You Don't Lead, No One Will Follow; Fact 2: If You Don't Control It, You Don't Own It; Fact 3: Protecting Your Company's Assets Should Be Your First Priority; Fact 4: Planning Is About Preparing for the Future, Not Predicting It; Fact 5: If You Don't Market Your Business, You Won't Have One; Fact 6: The Marketplace Is a War Zone.
Fact 7: You Don't Just Have to Know the Business You're in, You Have to Know BusinessThe Business Life Cycle; Chapter 2: The Five Levels of Business Success; Level 1: Ownership and Opportunity; Leadership at Level 1; Management at Level 1; Planning at Level 1; People at Level 1; Marketing and the Customer at Level 1; Level 2: Creating Your Company's DNA; Leadership at Level 2; Management at Level 2; Planning and People at Level 2; Marketing and the Customer at Level 2; Level 3: From Survival to Success; Leadership at Level 3; Management at Level 3; Planning and People at Level 3.
Marketing and the Customer at Level 3Level 4: Maintaining Success; Leadership at Level 4; Management at Level 4; Planning and People at Level 4; Marketing and the Customer at Level 4; Level 5: Moving on When It's Time to Go; Leadership at Level 5; Management at Level 5; Planning and People at Level 5; Marketing and the Customer; Chapter 3: Fact 1: If You Don't Lead, No One Will Follow; Level 1: Ownership and Opportunity; Achieving the Objective or Goal at Level 1; Building and Maintaining a Team at Level 1; Developing the Individual at Level 1; Level 2: Creating Your Company's DNA.
Achieving the Objective or Goal at Level 2Building and Maintaining a Team at Level 2; Developing the Individual at Level 2; Level 3: From Survival to Success; Achieving the Objective or Goal at Level 3; Building and Maintaining a Team at Level 3; Developing the Individual at Level 3; Level 4: Maintaining Success; Achieving the Objective or Goal at Level 4; Building and Maintaining a Team at Level 4; Developing the Individual at Level 4; Level 5: Moving on When It's Time to Go; Achieving the Objective or Goal at Level 5; Building and Maintaining a Team at Level 5.
Developing the Individual at Level 5Chapter 4: Fact 2: If You Don't Control It, You Don't Own It; Level 1: Ownership and Opportunity; Control of Information at Level 1; Control of Processes at Level 1; Control of People at Level 1; Control of Product at Level 1; Level 2: Creating Your Company's DNA; Control of Information at Level 2; Control of Processes at Level 2; Control of People at Level 2; Control of Product at Level 2; Level 3: From Survival to Success; Control of Information at Level 3; Control of Processes at Level 3; Control of People at Level 3; Control of Product at Level 3.
Note English.
Local Note Safari ebooks
Subject Entrepreneurship.
Success in business.
New business enterprises.
Management.
Electronic books.
Local Subj. OReilly Learning Platform: Academic Edition
Standard # 9781118223604 (electronic bk.)
1118223608 (electronic bk.)
9781118236994 (electronic bk.)
1118236998 (electronic bk.)
9781118094969
1118094964
6613958344
9786613958341
128364584X
9781283645843
EB00066594 Recorded Books

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