| Note |
Streaming video file encoded with permission for digital streaming by Infobase on May 12, 2005. |
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Films on Demand is distributed by Infobase for Films for the Humanities and Sciences, Cambridge Educational, Meridian Education, and Shopware. |
| Contents |
The Journey for Coffee (5:10) -- Factors Effecting Coffee Prices (25:26) -- Searching for the Perfect Coffee Bean (1:17) -- Profiting from Coffee (3:59) -- Dealing with Market Concerns (4:33) -- The Commercial Value of Coffee (3:15) -- Global Coffee Production (1:19) -- Meeting with Growers (1:08) -- Market Cycles (3:59) -- The Brewing of Coffee (3:27) -- Controlling the Coffee Market (3:02) -- Meeting with the Growers (11:18) |
| Note |
Access requires authentication through Films on Demand. |
| Summary |
A 150-pound bag of coffee beans might earn a farmer $50; the "street value" of that same bag-10,000 cups of coffee-is around $20,000. By following the trail of two coffee beans grown in the Peruvian Andes, this program takes a unique look at the ubiquitous stimulant which, after oil, is the most globally traded commodity. One of the beans takes the route of the open market where its price is determined by commodities traders and analysts, such as Merrill Lynch's Judy Gaines, the industry oracle who discusses the market's volatility. The other bean finds its way into Cafe Direct, a new gourmet coffee launched in Britain by a company dedicated to paying fair prices to farmers for their high-quality organic crop. |
| Note |
Mode of access: Internet. |
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System requirements: FOD playback platform. |
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Closed-captioned. |
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Title from distributor's description. |
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Original produced by Freelance Film Partners, 2001 ISBN 9780736555579. |
| Subject |
Economic geography.
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Economics.
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Globalization.
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Human geography -- Economic aspects.
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International business enterprises -- Management.
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International economic relations.
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Political anthropology.
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Social change.
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Social structure.
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Internet videos. |
| Local Subj. |
Films on Demand.
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| Alt Author |
Films for the Humanities & Sciences (Firm)
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Infobase.
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Freelance Film Partners.
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| Alt Title |
Global economy in a cup |
| Standard # |
30038 Infobase |
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