Al Jazeera is the largest and most controversial Arabic News Channel in the Middle East, offering news coverage 24 hours a day from around the world and focusing on the hottest regions of conflict. Founded in 1996, and based in Qatar, the Al Jazeera news network is the fastest growing network among Arab communities and Arabic speaking people around the world.
With programming focusing primarily on news coverage and analysis, the station has earned the loyalty of a large audience. It has also earned the enmity of various critics who argue that Al Jazeera is overly sensational, with a bent on showing bloody footage from war zones as well as giving coverage to violent groups. Criticism from varied governments has helped the channel garner credibility from an audience that is used to government imposed censorship and biased coverage... Read more in the History Page.
Who watches Al Jazeera TV? Al Jazeera's ultimate goal is to set up a more proactive relationship with its audience, where the audience is not simply a visitor at the other end of the line, but are considered an integral part of the news reporting and news making process.
Programs on Al Jazeera are devoted to various topics of relevance to the pan-Arabic audience. While the programs offered mainly focus on global news and events of the day, they also offer an assortment of programs covering a range of topics.
While programs of political debates and discussions tend to be the most popular, other shows covering topics such as sports news and hi-lights, as well as the latest entertainment and celebrity gossip, coverage of the fashion world, and the latest innovations in science and health have their share of the audience. Interactive programming that involve audience participation is also highly popular since this type of show is considered ground breaking in that region of the world... Continue for a summary of Popular Programs.
Regardless of the opinions about Al Jazeera and the controversy over its news coverage, Al Jazeera's audience is always watching and the station's ratings remain high. Allied Media can help you communicate with this audience. Claiming 40 million viewers in the Arab world, it makes sense that Al-Jazeera would be the preferred outlet for anyone hoping to reach the largest possible number of Arab viewers... Learn more about Advertising on Al Jazeera.
Al Jazeera is in the unique position of delivering news and headlines while also being the subject of news and headlines.
Click for articles from various sources detailing the praise and criticism the station has received over the years.
