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The Way Forward: Dear President...
March 11, 2008

Five prominent CFOs tell CFO.com what advice they have for the next President of the United States.

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My Board Is Driving Me Nuts: Keith Hall, former CFO at Lending Tree and three other public companies, and a current director on three boards, talks about how to manage the inevitable tensions between boards and CFOs.; March 10, 2008
The Devil is in the Details: Ex-Lending Tree CFO Keith Hall, now a director on three boards, explains why boards should stay out of the weeds, and how CFOs should focus board presentations on the big picture.; March 10, 2008
When to Say No, When to Say Grow: UPS CFO Kurt Kuehn discusses the difficulty of promoting growth, bringing realism to dealmaking, and convincing investors of the value of a 'fixer-upper.'; March 10, 2008
The Making of a CFO: CFO Kurt Kuehn, who started his career at UPS as a driver, explains why his stints in investor relations and sales and marketing helped him become a better finance chief.; March 10, 2008
The Right Compound: Mergers can have some bad side effects. David Elkins, CFO of AstraZeneca Pharmaceuticals, explains some of the pitfalls, and how to guard against a bad deal.; March 11, 2008
Jerry York on Finance: Famed finance chief Jerry York, former CFO of IBM and Chrysler, talks about why finance fascinates him, how his own career developed, and what he would look for when hiring a CFO today.; March 11, 2008
Big Blue and Bigger Blues: Jerry York recalls how Lou Gerstner picked him to be CFO of a moribund IBM, and explains why he thinks the current credit crisis will cause the worst recession of his 46-year career.; March 11, 2008
"Cash, Cash, Cash": Jerry York, former CFO of IBM and Chrysler, gives CFOs his advice for weathering these tough economic times.; March 11, 2008
How to Be a Great Presenter, Part I: Tim Koegel, author of The Exceptional Presenter, explains why almost every moment of your business day is a critical presentation, and how to improve your skills.; March 10, 2008
How to Be a Great Presenter, Part II: Tim Koegel, author of The Exceptional Presenter, gives CFOs simple tips for keeping an audience engaged, whether in the office, on an earnings call, or in front large groups of investors.; March 10, 2008

Musical Chairs for CFOs: Recruiter Bryan Proctor of Heidrick & Struggles explains why the economic downturn and the high rate of CFO turnover may actually be signs of opportunity for finance professionals.; March 10, 2008
Seize the Moment: Heidrick & Struggles recruiter Bryan Proctor describes the types of skills and connections that can help finance professionals survive and even prosper during an economic downturn.; March 10, 2008
From Tires to Telecoms: John Richardson, CFO of Qwest Communications, explains how it took a team from Goodyear to get the struggling telecommunication giant's balance sheet on the road to recovery.; March 10, 2008
The Value of Crazy Ideas: Vijay Govindarajan of Dartmouth's Tuck School of Business, discusses why part of your strategic planning should have nothing to do with your current business.; March 10, 2008
The Only Way to Grow: Emerging markets are the future for American business, says Vijay Govindarajan of Dartmouth's Tuck School of Business. Here's how CFOs can capitalize on them.; March 10, 2008
The Upside of Recession?: An economic downturn can be an opportunity for companies to innovate and correct bad habits, says Vijay Govindarajan, a professor at Dartmouth's Tuck School of Business.; March 10, 2008
In the Eye of the Storm: Recruiter Tom Kolder of Crist Associates explains how and why CFOs' careers have become even more volatile than those of CEOs.; March 11, 2008
Jacks of All Trades: Today's CFOs must be highly skilled at activities as diverse as communicating with shareholders, managing operations, and P&L; leadership, says recruiter Tom Kolder.; March 11, 2008
Cash is Not King: Recruiter Tom Kolder explains that today's CFOs value intellectual stimulation, professional growth, and risk aversion over a big pay hike.; March 11, 2008

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