Story, Story is a long-running radio soap that has captured the imagination of millions of Nigerians.
Over the years its stories have covered health and childcare.
More recently, with presidential and parliamentary elections in 2011, plotlines are focused on voting and rights.
Set in a rowdy motor park, characters explore ways to combat corruption and reduce ethnic tension.
Stall-holder Joy James is from the Karshi district near Abuja and she has been listening to Story, Story for five years.
“I like it because it is so educative and I like the political dimension. Madam Philo for instance manages a shop like me.
She has shown me, as a business woman and as a mother, that you need to be honest and humble with people.
“Drama works because there are those of us who don’t like to read and others that are not so educated. Because Story, Story uses pidgin [a local language] and this gets messages across simply, it offers much more than a newspaper.”
Joy’s neighbour, Christy Uche, is a regular listener too: “I enjoy the childcare and peace-making dimensions.
"I tuned in by accident one morning a year ago and now never miss it. I also like Madam Philo as she helps make peace between people in the community and she also offers advice about childcare, not just about giving birth but how to look after children and get them into school.”
Joy’s thoughts move to next year’s elections: “With elections coming up Story, Story is especially educative for the youth of today.
"It shows that corrupt officials will manipulate you to get illegal voter cards from those too young to vote.
"But once in power they will not be there for you. We have learned that you need to go through the right channels to get your voting card and that you need to be old enough to vote.”
