Tournament of Roses – A Los Angeles tradition
December 7th, 2010
Want to connect your brand to one of Los Angeles’ most distinguished events? Los Angeles Times Media Group’s cross-platform coverage gives you more visibility than ever during this year’s Tournament of Roses. 
• Broadcast: KTLA has been the chosen destination for Rose Parade coverage since 1947
• Print: Full-color special section includes history, a home viewing guide, details on floats, bands and acts and a user-friendly map
• Online: New this year, up-to-the minute coverage and an interactive parade GPS Map Application for iPhone and iPad will allow audiences to enjoy the experience anywhere
No matter which touch point you choose – top-rated broadcast coverage, a comprehensive print guide to the festivities, engaging digital offerings, or a fully integrated campaign – we can help you reach millions of Southern Californians as they ring in 2011.
