You might know that part of Google's mission is to organize all the world's information. So how do ads fit in?
First, we believe that ads, in their best form, are information.
While we're used to hearing "I never click on ads!" from some Google users, the fact is that Google earns 97% of its revenue from ads. And that revenue allows us to keep most of our services like Search, Gmail, Google Maps, and more - free.
If you're curious to learn more about Google ads, let’s start with five things you might not know:
Ads are information and complement search results
We never show pop-up or pop-under ads
We don't show ads that are irrelevant to your search
We don't show deceptive or misleading ads
We show you only the highest quality ads