Your audience. Delivered.
Clearspring Audience Platform enables advertisers to reach the right users at the right time. We create and deliver custom audiences from influence and intent-based segments, improving the performance of display and video ad campaigns. Clearspring audiences are available via the top demand-side platforms.
Reach Beyond the "Home Page"
| Clearspring Audiences | Total Unique Viewers | comScore Rank | Description |
|---|---|---|---|
| Extended Web/Social Influencers | 172M | 1 | Social Influencers on Facebook, Twitter or All |
| Movie Goers & Enthusiasts | 17M | 3 | Genres, Celebs, Movie showtime/tickets |
| Auto In-Market and Researchers | 12M | 2 | Brand, Class, Make/Model |
| Finance Intenders & Enthusiasts | 10M | 4 | Insurance, Credit, Mortgage, Personal |
| Telecom In-Market & Enthusiasts | 9M | 2 | Mobile, Internet, TV |
| Travel In-Market & Enthusiasts | 4M | 6 | Air, Hotel, Cruise, Vacations |
| Gamers In-Market & Enthusiasts | 7M | 2 | By Platform, Genres, Titles |
Micro-targeting.
Massive scale.
Clearspring's AddThis is the largest content sharing platform on the web. Leveraging our patent-pending data processing engine, we aggregate information from over 200MM unique US users monthly. Using our dynamic segmentation technology, we categorize them into influence and intent-based audience segments. Audiences are assembled for your campaign by combining hundreds of these segments —that's micro-targeting at massive scale.
Intent-based segments: Find the people that want to find you. Reach users across all stages of the purchase funnel: awareness, interest, consideration, and in-market. Campaigns using our intent segments have seen 2X-10X lift.
Influence-based segments: Jump-start your viral campaign. Reach users that share to Facebook, Twitter, and other social sites. On average, users that share using AddThis influence another 4 friends and followers. Campaigns using our influencers have seen a 20-50% lift in sharing.
Find your audience.
In real time.
Clearspring Audience Platform is integrated with the top demand-side platforms. Find your audience across billions of impressions from inventory sources like Yahoo! Right Media, Google AdEx, AdMeld, Pubmatic and more. Leverage the power of real-time bidding via platform offerings from the Media Innovation Group (MIG), Invite Media, Media Math, and Turn to access the audience you need, when you need it.
Two easy ways to get going.
Segment Licensing: You drive—leverage our audience to optimize your media buy using the demand-side platform of your choice.
Managed Service: We drive—we run a high-performance media campaign targeting our audiences. Use our viral video player to combine the best of targeted and earned media.
Start leveraging the largest influence and intent based Audience Platform on the web. By reaching 200 Milion users in the United States, Clearspring will deliver your audience to you.
A representative will answer any of your questions about our Audience Platform. You can start building custom audiences, find it real time, and match it to your campaign.