American politics

Democracy in America

BP

Oiling the wheels

Jan 14th 2012, 18:09 by N.L. | CHICAGO

ONE might have expected a humble presentation from Bob Dudley, head of BP, who spoke at the Economic Club of Chicago yesterday. In 2010, his company was responsible for a disaster in the Gulf of Mexico when an explosion on the Deepwater Horizon rig killed 11 men, injured 17 others, and released more oil into the ocean than any other accident in the history of the industry. But it was not to be that way. Instead, and reading between the lines, Mr Dudley had an interesting new year’s message for a country in the middle of hard economic times: you need us as much as we need you.

In the middle of 2010, BP’s reputation was in tatters. And let’s face it, 5m barrels of crude oil spilling into the Gulf were bound to upset the natives. But as the crisis unfolded, politicians made things much more difficult for BP by publicly tearing strips off the company. Eager to stay in tune with the nation, and cast off an image of impotence, the administration said it would keep its boot on the throat of BP, and the president even declared he was ready to “kick ass”.

Not to be left out, Nancy Pelosi, the then-speaker of the House, instructed BP that it was not to pay a dividend until all claims tied to the spill were settled and Ken Salazar, the interior secretary, suggested that the government would hold BP accountable not just for the harm directly done by the spill but for all the jobs lost in the oil business thanks to the freeze on oil drilling in deep water that he felt necessary to impose. 

While the outrage may have been genuine, and frankly justified given BP’s miserable safety record in America, the problem it created was that less than two months after the accident, $89 billion had been wiped off BP’s value—far in excess of all but the direst forecasts of the costs of the spill. (Besides the $20 billion spent on the response, BP has also spent a similar amount on a trust to ensure that funds will be available for environmental and economic restoration.)

Given that almost a third of BP’s employees are in America, the xenophobic political kicking was a little over the top. But what is done, is done. Now BP seems to want to set out its stall. And it is this: since 2006, BP has invested more than $50 billion in energy development in America—more than it invests in any other country. It directly employs 23,000 people, and if one adds in the jobs in its US supply chain, nearly a quarter of a million Americans depend on BP for employment. Moreover, American oil and gas jobs are an area of strength in the economy, having increased by 80% since 2003—accounting for one in five net private-sector jobs created since then.

This may not impress those living close to the Gulf of Mexico. But the deeper point is that BP believes that even 20 years from now 87% of America's transportation fuel will be oil-based, and finding that oil will mean drilling in new frontiers: the Arctic, Canadian oil sands and, naturally, deep water. More deep-water drilling will need a lot of political goodwill, but in return, Mr Dudley says, offers a lot more high-tech jobs. Not something that is easily sniffed at in these times. Given that safety has been revamped across the entire organisation since the accident, the choice is now simple. If America wants BP to generate more wealth, it needs to hate BP a little less.

(Photo credit: AFP)

Readers' comments

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bradshsi

Another thought. Maybe BP could fund a super PAC and do a riff on Colbert's "Corporations are people and Mitt is evil" ads.

You could cast Obama as an axe murderer and Pelosi as a baby snatcher, both hell bent on hurting poor innocent BP...

bradshsi

BP only had themselves to blame. Before the Gulf it was spills from a pipeline in Alaska or blowing up their employees in Texas City.

Of course the politicians are going to jump on them. It makes for good theater. Also as most here will recall Obama had recently approved more offshore exploration so the timing of the spill was horrible.

So from where I sit, BP could have renamed themselves AP and moved their headquarters to Fargo ND and the outrage would have been just as severe.

Anjin-San

I realized that I could substitute 2011 for 2010, TEPCO for BP, radioactive waste for oil, and US for Japan, and paragraphs 2 to 4 could be perfectly readable as an account following Fukushima...

Dr. Rice

BP is hated not because they are oil companies, but because the methods they used to clean up the oil did not only work, but it is killing off the gulf coast. It is only a matter of time before the masses realize exactly how toxic oil is and the chemicals used to clean it up is. It will not be a pretty day when this realization dawns.

incrementalist

Do Americans really hate BP? I do not see how statements made at the height of the crisis equate to Americans (or even Democrats) hating BP today.

I could be wrong on this, but I think BP's PR campaign (they run tons of TV commercials here) combined with the lack of continued bad news from the spill, leaves most Americans with the sense they did a good job cleaning up their mess.

Pl

jomiku

Did I read this sentence correctly or is it just lousy writing:

"While the outrage may have been genuine, and frankly justified given BP’s miserable safety record in America, the problem it created was that less than two months after the accident, $89 billion had been wiped off BP’s value—far in excess of all but the direst forecasts of the costs of the spill."

1. This is an economics based magazine. The MARKET took $89B off the MARKET value of BP. That's traded values based on the aggregate decisions by lots of traders, many of them sophisticated, many of them very large.
2. If "outrage" drove the market to reduce BP's value, then so be it: that means the outrage was justified. Lots of things generate fake outrage that doesn't amount to much and isn't reflected to such a huge degree in a real measure of value.
3. Are you kidding or is that sentence bad writing? Why is it a problem that BP lost a huge amount of market value? That should be incentive, a very strong incentive, for that company and others like it to not spill vast amounts of oil in the water. How is that bad? That is what the market is supposed to do.

hedgefundguy

It directly employs 23,000 people, and if one adds in the jobs in its US supply chain, nearly a quarter of a million Americans depend on BP for employment.

"Keep America Strong! Buy a gas guzzler."

(just a tad of humor)

Regards

hedgefundguy in reply to Doug Pascover

Doug Pascover wrote:

Live simply that others may simply live.

Try telling that to yacht owners and people who own their own private plane.
---
Dr. Rice,

I don't like BP because they are the 1st to raise prices on and the last to lower them. I've had a problem with fuel line freeze when I once used their gasoline 15 years ago.

When I stopped in one Sunday morning to buy a newspaper I had to wait until the cashier was done with their cell phone call.

Regards

Brookse

"Given that almost a third of BP’s employees are in America, the xenophobic political kicking was a little over the top."

The last I checked, BP took no responsibility for the disaster, but blamed it all on Haliburton and others.

In the meantime, there a lots of other oil companies which would love to do more of the same kind of work BP does, and with lots better safety records.

In short, no one REALLY needs BP...

Ah Beng

Hmph. BP doesn't mention that it's not the upstream business that provides the jobs (i.e. oil extraction) but the downstream businesses - refining, chemicals, and others, that it brought from it's acquisition of Amoco that have historically provided and will provide the vast majority of its jobs in the US. By comparison, upstream extraction employs few people precisely because of the harsh and remote nature of much upstream work. You're not going to bring in a lot of people when you're paying quadruple the wages to stick them in a frozen wasteland.

If that's BP's best try at political leverage, then I feel very sorry for them. As doug374 also mentions, the oil and gas boom will come with BP or without it.

ctsmith1066

87%

There's just one thing. 87% is a projection based on current trends and expected political outcomes.

It doesn't have to be that way. A greater commitment to alternative methods of harnessing energy at the global, national, state, and local levels could alter that projection. And talk about more high-tech jobs.

baseballhead

If Dwight Howard wants people to stop fouling him, he can start hitting his free throws. If BP wants people to hate them less, they can work towards a better safety record. After all, the distain for BP didn't just appear out of thin air; they earned it.

Artificial Intelligence

I would add that after the spill happened, BP's response was exemplary. They didn't waste any time pointing fingers at the other companies, they just took responsibility and started cleaning up the spilled oil. And they didn't spare expense or effort - I seem to remember that at one point they had chartered 12,000 boats to help with the clean-up. They really did not deserve the level of hatred directed at them.

Artificial Intelligence

@thomas verghese
BP is different from other oil companies in one way - it is British. When the spill happened in 2010 there were four companies that could have been responsible - BP which owned and operated the well; Transocean, whose drilling rig was the scene of the accident; Halliburton, which made the cement that failed to seal the well; and Cameron International, whose blow-out preventer did not in fact prevent a blow-out. Three American companies, one British company. At the time, there was no way to know which company or companies was primarily responsible for the tragedy. (Eighteen months of investigation later, Cameron seems to be cleared, and the jury is still out on the other three.) Guess which one got all the public hatred. Yes, the British company. The outpouring of hatred and rage directed solely at BP was remarkably xenophobic, and did a lot of damage to America's reputation in the UK.

billatcrea

Well, both parties have their favorite whipping boys. With the Democrats it's oil companies, and with the Republicans it's France.

doug374

This article indulges on the logical fallacy at the heart of to-big-to-fail institutions: That if they exist, they provide jobs; therefore, if they do not exist, these jobs will not be provided.

In reality, if America truly will getting 87% of its energy from oil-based sources 20 years from now, then firms will exist to extract those resources, as it will remain profitable. These firms will inevitably employ as many people as it requires to extract these resources, just as BP would. It therefore matters not one bit whether BP exists in 20 years, or whether it is broken up and sold off, possibly because of its abysmal safety record.

The only issue that matters is that the US strike the correct balance between providing sufficient incentives for firms to extract oil and sufficient deterrents for those firms to not externalize their costs. BP's survival is immaterial to everyone except BPs shareholders and creditors.

cs r

BP recklessly cut a lot of corners drilling in the Gulf of Mexico, and should have paid up heavily. That said, their executive team rolled over tummy up and peed on themselves as soon as Obama and other left-wing politicians started snarling. The leaders at a firm like Exxon probably wouldn't have caved so far.

"If America wants BP to generate more wealth, it needs to hate BP a little less."

Americans don't hate BP. Many of them are somewhat ignorant about the realities and tradeoffs of energy production, but it is the far left and hard-core environmentalists that hate BP.

BP is the one who needs to learn that appeasing the hard left will never reduce their hatred of oil companies.

Doug Pascover

I had almost forgotten how enthusiastically the administration jumped on the new despised. That was pretty embarrassing. Who will not kick the ugly dog?

jouris

. . . BP’s miserable safety record in America

Dare one hope that Mr Dudley gave any indication of how (or whether) he plans to address that part of BP's problem? If BP wants to be hated a little less, it needs to deal with the root cause of the problem.

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In this blog, our correspondents share their thoughts and opinions on America's kinetic brand of politics and the policy it produces. The blog is named after the study of American politics and society written by Alexis de Tocqueville, a French political scientist, in the 1830s

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