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YouTube

YouTube API Case Studies

Looking for creative ways to integrate YouTube with your site or app? Check out what some of these companies have done!

"Animoto provides simple, click-of-a-button, video creation capability so anyone with access to digital photos can easily create professional-looking music videos. The Animoto YouTube integration will finally make uploading video content to YouTube accessible to people who only have digital photos but still want to contribute video content to the YouTube community."
-- Brad Jefferson, CEO & Co-founder of Animoto.com

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"By implementing YouTube's Upload API in our open source lecture capture and delivery system, we are able to automatically publish and manage a much higher volume of video on YouTube than would otherwise be feasible. This gets us one step closer to achieving our vision of universal access to high quality educational content for students and lifelong learners alike."
--Adam Hochman, Co-Manager of Webcast, Berkeley, University of California, Berkeley

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"Our teams were very excited about using YouTube’s APIs. Bringing YouTube to the Exilim line of digital cameras has added tremendous value to the consumers. In addition, our customers have praised us for making our cameras solution based for today’s consumers."
--- Bill Heuer, VP of Marketing, Casio America, Inc.

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"Using the API allowed us to leverage the value of the YouTube audience, hosting, and features. The cost of YouTube's service (free) is also tough to beat. The gravy was that we were able to maintain the video metadata in our local CMS so that visitors were able to browse, search, and view our YouTube-hosted content directly on our web site."
--- Bart Hubbard, Associate Director of Web Production, Creative Services, Duke Medicine

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"Spore is a game about exploration, creativity and sharing your creations with the world. By allowing players to seamlessly broadcast their experiences on YouTube we’re giving the community even more tools to easily create and share their content."
--Will Wright, Vice President and Chief Designer, Maxis

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“We’ve been using the YouTube APIs to bring great video content to over 62 million Friendster users globally. Using the APIs, we’ve given the Friendster community the ability to quickly add video to their profile and share with friends.”
--Jeff Roberto, Marketing/PR Director

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"We're really excited about the opportunity to enhance the Gaia VJ experience by integrating directly with the YouTube Chromeless Player API."
--Charles Hudson, Sr. Director, Business Development, Gaiaonline.com

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"Using our media-rich widget, our customers, mainly labels and bands, look to increase their fan bases across social networks. We're really excited to give our users a more integrated YouTube video experience because it allows them to share their music videos and other content with their media-hungry fans and expose potential new fans to their music."
--Gerardo Capiel, CEO

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"This partnership furthers KickApps' mission of eliminating the barriers to entry for web publishers seeking to deploy social media applications that drive audience engagement on their websites. The new YouTube APIs and tools will give KickApps affiliates the ability to easily tap into the world's largest video library to feature compelling and relevant YouTube content on their sites and also to syndicate their site's video to a broader audience. We're very excited to be the first white label, social media applications provider to partner with YouTube to deliver on this new effort."
--Alex Blum, CEO of KickApps

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"YouTube is our first choice for getting our content in front of new audiences. By utilizing the API we're also able to use it as our video hosting, management and delivery system on our local site. For a public media nonprofit, this gives us a powerful, free tool we need to be competitive in the current media landscape."
--Colleen Wilson, Director, KQED Interactive

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"Our software team really enjoyed using YouTube’s APIs to make creating and sharing video a better experience for our customers. Many people use Logitech webcams to create YouTube content, and our users appreciate that we’ve been able to make the upload and sharing of their videos on YouTube so seamless.”
--Gina Clark, Vice President of Internet Communications, Logitech

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"We were excited to work with YouTube to develop APIs for the pioneering Flip Video™ line of camcorders," said Simon Fleming-Wood, Vice President, Marketing, Pure Digital Technologies." "By incorporating the APIs into Flip Video™, we were able to introduce the first camcorder ever to upload video directly to YouTube. Flip has been extremely well-received in the marketplace and its YouTube upload capabilities have without question played a part in its success."

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"wikiHow's mission is to build and share the world's largest, highest quality how-to manual. Adding YouTube to our site will allow members of our community to share and learn how-to information in a totally new way."
--Jack Herrick, Founder, wikiHow

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"YouTube videos have always been very popular on the Slide network. Using the new player APIs and tools, however, allows us to personalize the viewing experience much more than before. We’re very excited to extend many more self expression opportunities to YouTube fans on Slide."
--Jeremiah Robison, CTO, Slide.com

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Do you have a cool implementation? Let us know in the forum and submit it to the project gallery.

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