With a portfolio of powerful, trusted, global travel brands, advertising opportunities through BBC Advertising reach audiences who are adventurous, affluent and always looking for their next destination.
Spot advertising and sponsorship with BBC World News fast:track
With a wealth of destination features, insider advice and the latest industry trends for informed travellers, fast:track is the weekly travel programme for BBC World News viewers. With 92% of those viewers valuing exploration and 85% happy to pay extra for quality1, it’s also a hugely valuable environment for travel sector advertising.
Online travel advertising with bbc.com/travel
Leverage in-depth destination coverage and features around themes such as Nature and the Outdoors, Art and Architecture, and Food and Drink; 57% of the bbc.com travel audience spent over $1,000 per person on their last major trip – and 65% are planning a holiday on another continent2.
Lonely Planet advertising opportunities
With over one million registered users, 52 million page views and more than 12 million unique visitors per month3, Lonely Planet is an invaluable source of advice and recommendations for travellers worldwide. Its audience of frequent travellers is educated (67.5% have at least one degree), affluent (65% earn more than $60,000) and independent-minded.