Opinion

Chrystia Freeland

Colbert riffs on the global super-elite

Chrystia Freeland
Mar 2, 2011 17:37 UTC

On the Colbert Report last night, Stephen Colbert took off and ran with the idea from Chrystia’s recent Atlantic essay that the super-elite “are increasingly a nation unto themselves.” “Let the rich start their own country,” Colbert said. “Call it ‘America Plus.’ We already live in gated communities. I say we just connect them all with really long driveways.”

Colbert deadpanned that creating a rich America and a poor America might just ameliorate U.S. unemployment overall: “To us [in America Plus] you’ll now be cheap foreign labor, and we might just start hiring you again.”

Do watch the whole clip:

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Posted by Peter Rudegeair.

Davos Man in his natural habitat

Chrystia Freeland
Feb 3, 2011 20:10 UTC

When not anchoring her own talk show at the World Economic Forum, Chrystia let a few BBC cameras follow her around Davos as she attempted to document how the global super-elite are pulling away from the rest of us.  Watch her interview some of the plutocrats at the Davos Congress Center — and make spin paintings with Damien Hirst:

Posted by Peter Rudegeair.

The “working rich” and the rest of us

Chrystia Freeland
Jan 26, 2011 14:31 UTC

‘‘The next 10 years is going to be the most exciting time in our lives!’’ said Tejpreet Singh Chopra, an Indian entrepreneur. ‘‘The Indian economy will double! It will be incredible!’’

It was hot and humid  —  typical spring weather in Dar Es Salaam, Tanzania. It was also late  —  close to midnight. But the enthusiastic Mr. Chopra, dressed in a still-crisp light  shirt with blue and white stripes, navy trousers and blue turban, was on his way to yet another meeting.

Mr. Chopra was in East Africa last May as one of the World Economic Forum’s Young Global Leaders, a sort of farm team for the full-grown global business elite that gathers every January in Davos.

As that meeting of the World Economic Forum begins, Mr. Chopra, 41, is among the 2,500 participants.

And intentionally or not, Davos will focus attention on one of the most striking consequences of the most recent technological revolution and the spread of globalization that has transformed the world economy in the past 30 years or so: the emergence of an international economic elite whose globe-trotting members have largely pulled away from their compatriots.

The trend is particularly stark in the United States, where from 1980 to 2005 more than 80 percent of the total increase in income went to the top 1 percent of the population. The gap there between the superrich and everybody else is now greater than at any time since before the Depression of the 1930s.

Income inequality has surged in much of the rest of the world, too: in Britain and Canada, to be sure, but in the  more egalitarian countries of Scandinavia and Germany as well.

While poor but resource-rich countries like Brazil, Mexico and South Africa have long been known for stark disparities in wealth and income, the divide is widening further in emerging markets, too, including India and China, which now has a bigger gap between the top and bottom than the United States.

But in contrast with the landed, and often leisured, aristocracies of previous eras, the elite now consists mostly of ‘‘the working rich,’’ in the words of Emmanuel Saez, an award-winning economist at the University of California, Berkeley, who is one of the leading students of income inequality.

In 1916, Mr. Saez’s research shows, the richest 1 percent of Americans received only one-fifth of their income from paid work. In 2004, in  contrast, paid work accounted for 60 percent of the income of that same sector.

Mr. Chopra clearly belongs in this group. Born and educated in Chennai (formerly Madras, and also the hometown of Indra Nooyi, the chief executive of Pepsi, who will be one of the star speakers at Davos this year), Mr. Chopra’s first two jobs were working for Lucas Diesel Systems in Britain and France. He earned a master’s degree in business administration from Cornell University in New York State, a member of the Ivy League, and spent the next decade at General Electric in Connecticut and Hong Kong before moving back to India.

Mr. Chopra met his future wife — a fellow Indian — while he was working in the United States. She has a law degree from New York University and handled mergers and acquisitions for the Wall Street law firm Weil, Gotshal & Manges.

He was disappointed that she could not join him in Dar es Salaam, but she was attending another gathering of the global elite, the annual meeting of the Young Presidents Organization, a group of  leaders younger than 40, in Hong Kong.

Hong Kong is a more familiar watering hole than Tanzania for 21st-century business lions. Indeed, someone looking for a country that has not yet found its place in the hyperconnected, turbocharged world economy would find those of East Africa at the top of the list.

While Tanzania and Kenya are popular as tourist destinations for affluent Westerners seeking some of the last wild places on earth, Dar Es Salaam and nearby Zanzibar had their last moment of global economic relevance in the 16th and 17th centuries, when they were important entrepots in the spice trade. Since then, they have pretty much fallen off the world business map.

That was part of the reason Mr. Chopra was there. In anti-globalization circles, the World Economic Forum has become a symbol for rapacious international capitalism and the insular elite that benefits from it. The more complicated reality is that Klaus Schwab, the Swiss professor who created and masterminds the World Economic Forum, is a rather traditional European social democrat who aims to encourage among its participants a kind of noblesse oblige, or its modern equivalent, stakeholder capitalism.

Hence his summoning of the crown princes of international business to sleepy Tanzania, giving the country a national branding opportunity gratefully acknowledged in front-page coverage of the conference and the V.I.P. status accorded to its participants.

It was easy to see why the back-room boys at the Forum had tapped Mr. Chopra — ‘‘my friends call me T.P.’’ — as one of global capitalism’s dauphins. In 2007, when he was just 37, Mr. Chopra was chosen as the first Indian to run G.E.’s Indian business.

While there, he helped manage the creation of the Mac 400, a portable electrocardiogram machine made and designed in India. A cheaper, cruder, and lighter version of a  U.S. model, the  Mac 400 weighs one-fifth what the original does; its price is the equivalent of less than $1,000. Virtually all of the engineers who created it were based at G.E.’s Bangalore research lab.

Selling Western technology and brands into emerging markets is an old story — even drowsy Dar es Salaam boasts international hotels like the Kempenski and Holiday Inn and billboards hawking Nokia cellphones. So is selling cheap labor to developed markets in the form of manufactured goods or services like call centers.

The Mac 400 is an example of the next stage: emerging market engineers, employed by a Western company, creating a product inspired by a Western prototype and redesigned for emerging-market consumers. Two years ago, in the Harvard Business Review, Jeffrey R. Immelt, G.E.’s chief executive and now a top outside adviser to President Barack Obama, dubbed this process ‘‘reverse innovation’’ and said that without it Western companies like G.E. would be defeated by their emerging market competitors.

To be sure, the world’s most sophisticated companies, like G.E., Google and Goldman Sachs, are finding plenty of ways to profit from the great economic shift under way. But the greatest riches go not to institutions but to individuals smart enough and lucky enough to make it on their own. Just a few years out of college, for example, Facebook’s founder, Mark Zuckerberg, is already challenging Google, prompting the recent management shakeout there.

Three weeks before the World Economic Forum’s conference in Tanzania, Mr. Chopra left G.E. to start his own company. Following the model of Nucor, which revolutionized the U.S. steel business by building minimills, Mr. Chopra has founded Bharat Light & Power, a clean-energy utility.

‘‘I’ve helped so many entrepreneurs when they just had a piece of paper, and I thought, ‘I could do that,’’’ Mr. Chopra said. ‘‘When you work in a corporation, when you retire, you only look back. As an entrepreneur, you are always looking forward. I wouldn’t be happy in my life if I was always looking back.’’

Mr. Chopra’s story reflects the spread of Western technology and the adaptation of U.S. management techniques to the global market. It is about making fancy medical devices available to the rural poor of India.

Mr. Chopra’s career — and it is just beginning — shows how a venerable behemoth like G.E. is adapting to the changing world economy and highlights the tremendous opportunities available to educated, risk-taking entrepreneurs.

But Mr. Chopra also embodies an uncomfortable paradox: Even as the gap between the advanced industrial world and emerging markets is shrinking, raising living standards for hundreds of millions of people, within individual countries,  the people at the very top are doing so much better than everyone else.

Robert Reich, a professor at Berkeley who is a former U.S. labor secretary, illustrates the disparity with a vivid statistic: In 2005, Bill Gates was worth $46 billion and Warren Buffet was worth $44 billion. That year,  the combined wealth of the 120 million Americans at the bottom of the pyramid, 40 percent of the population, was about $95 billion — barely more than the sum of the fortunes of those two men.

Mr. Gates and Mr. Buffett are extreme examples, of course, but they embody a broader trend. The richest one-hundredth of 1 percent of American families — about 15,000 — accounted for less than 1 percent of national income in 1974. By 2007, the figure was 6 percent, according to Tyler Cowen, an economist at George Mason University outside Washington. That difference translates into hundreds of billions of dollars.

None of this is a secret, but it does not get as much attention as many critics think it deserves. One reason for that may be that the plutocrats do not like talking about it very much. In a history of global income inequality published last month, Branko Milanovic, a World Bank economist, wrote that ‘‘studies of interpersonal inequality are not too popular.’’ That is because, he believes, ‘‘inequality studies are not particularly appreciated by the rich.’’

Mr. Milanovic recounted a discussion with the head of a prestigious Washington research institute, who told him that ‘‘the think tank’s board was very unlikely to fund any work that had ‘income or wealth inequality’ in its title.’’

‘‘Yes, they would finance anything to do with poverty alleviation,’’ he recalled, ‘‘but inequality was an altogether different matter.’’

One concern some economists express about the emergence of a global plutocracy is that it may be driven, not only by seemingly benign forces like the technology revolution and global trade, but also by malign ones, particularly the elite’s ability to shape government and other public policy activities in its own self-interest.

That is a point made by Ragharam Rajan, a professor at the Booth School of Business at the University of Chicago, the intellectual home of free market economics in the United States.

In 2008, Mr.  Rajan, who will be a panelist at Davos this year, delivered a stinging keynote address at the Bombay Chamber of Commerce. India, he said, risked becoming ‘‘an unequal oligarchy, or worse — perhaps far sooner than we think.’’

One piece of evidence Mr. Rajan cited was a spreadsheet compiled by Jayant Sinha, a classmate of his from the India Institute of Technology, the alma mater of many  Indian software entrepreneurs. Mr. Sinha had calculated the number of billionaires per trillion dollars of gross domestic product in a number of countries around the world. Russia, with 87 billionaires and a national G.D.P. of $1.3 trillion, had the highest ratio. India, Rajan said, was No.2, with 55 billionaires and a $1.1 trillion G.D.P.

Mr. Rajan assured his audience that he had nothing against billionaires per se. ‘‘We should certainly welcome it if businessmen make money legitimately,’’ he said. But he argued that India’s high ratio was alarming because ‘‘too many people have gotten too rich, based on their proximity to the government.’’ Instead of reflecting new software inventions or a thriving manufacturing operation, ‘‘land, natural resources and government contracts or licenses are the predominant sources of the wealth of our billionaires, and all of these factors come from the government,’’ he said.

‘‘If Russia is an oligarchy,’’ Mr. Rajan warned the assembled magnates, ‘‘how long can we resist calling India one?’’

The rise of government-connected plutocrats is not just a phenomenon in places like Russia, India and China. The generous government bailouts of U.S. financial institutions prompted Simon Johnson, a professor of economics at the Massachusetts Institute of Technology, to compare U.S. bankers with emerging-market oligarchs. In an article in The Atlantic magazine, which he later expanded into a book, Mr.  Johnson wrote that American financiers had pulled off a ‘‘quiet coup.’’

Mr. Johnson, like Mr. Rajan, is a former chief economist at the International Monetary Fund. He, too, will be on a panel at Davos this year.

Mr. Johnson is on the center-left. But his view is shared in part by Mr.  Cowen, a libertarian. Mr. Cowen argues that concerns about income inequality are overstated by some critics: Quality of life is rising, and the wealth of the elite, he argues, largely represents returns for hard work and talent. ‘‘If we are looking for objectionable problems in the top 1 percent of income earners,’’ he wrote in the current issue of The American Interest, ‘‘much of it boils down to finance and activities related to financial markets. And to be sure, the high incomes in finance should give us all pause.’’

A further, more subtle critique of the globocrats (a term popularized by The Economist magazine) has been articulated by another economist who will speak  at Davos this year. Dan Ariely, a professor of behavioral economics at Duke University in North Carolina, worries that too many public intellectuals and policy makers have an unconscious but powerful tendency to view the sorts of big social and political questions debated at Davos through the prism of the self-interest of the elite.

‘‘We are deeply social animals,’’ Mr.  Ariely said. ‘‘We see things from the perspective of our friends, not of strangers.’’

‘‘One of the things that inequality does,’’ he went on,  ‘‘is it creates not a single society, but it creates multiple societies. It might be that inequality is creating another layer of separation between the in group and the out group.’’

One of the functions of the annual Davos gathering is to define an in group. Indeed, ‘‘Davos man’’ has become a shorthand for membership in the global elite.

For the World Economic Forum, that has turned out to be a highly effective business model. But Mr. Schwab, also contends that the gap between Davos man (and woman) and the rest of us is one of the biggest challenges facing the world today.

‘‘Economic disparity and global governance failures both influence the evolution of many other global risks and inhibit our capacity to respond effectively to them,’’ the forum’s Global Risks report for this year’s conference notes. ‘‘In this way, the global risk context in 2011 is defined by a 21st-century paradox: as the world grows together, it is also growing apart.’’

COMMENT

So, what is there to maximize?
As an individual? As a family? A village, a society, a planet?
As an individual, if I were to chose between happiness and wealth, I’d be naive to chose wealth.
As a family, I will spend all my money if my child is sick.
As a village, we will all contribute for the one village school to make the best out of our kids it can.

Somewhere down this argumentative line something breaks. That is, when the other is no longer a brother, a child, or a neighbor, but far enough away from us to assume that their happiness or misery no longer affects us.

But that, of course, is only an assumption.

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