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- Drive traffic to your website with Amazon's CPC advertising program

Amazon Product Ads
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*Restrictions apply

Upload Your Product Catalog and Set Your Budget

When you register for Product Ads you will create a Seller Central account. You can upload your products manually in Seller Central, via FTP, or using Yahoo! Store sync. We accept Product Ads, Google Base, and Yahoo! Store file formats.
We create ads for your products using the information provided in your product file. When you set your budget, your ads will go live!

How It Works

Upload Your Product Catalog and Set Your Budget next Shoppers See Your Ads on Amazon.com next Shoppers Click to Product Pages on Your Website next You Pay a Cost-per-Click Fee next Shoppers Purchase Products from Your Website

Shoppers See Your Ads on Amazon.com

Your ads will be targeted to shoppers searching for similar or related items on Amazon.com. Shoppers will see your ads in many places including:
Detail Page Detail Page
Search & Browse Search and Browse
Buy Box Buy Box
Tower Ad Tower Ad

Shoppers Click to Product Pages on Your Website

When shoppers click on an ad for your product, they will click through to the product page on your website.

You Are Charged a Cost-Per-Click

You only pay when a shopper clicks on your ad and is sent to your website. The amount charged is based on your bid. Your bids are automatically set to the minimum for each bidding category. For optimal ad placement, set your bids to the highest amount you are willing to pay for a click.

Shoppers Purchase Products from Your Website

You control the branding and purchase experience on your website. Shoppers who purchase from you directly become a part of your customer base.
With Product Ads, you can reach engaged shoppers on Amazon, acquire new customers, and increase sales.
*Terms and Conditions of the Amazon Product Ads $75 Sign Up Promotion
  • For Amazon Product Ads advertisers who register for a new Product Ads account, Amazon will apply a credit of $75 to that advertiser's Amazon Product Ads account.
    Any unused credit will expire on the last day of the following calendar quarter. For example, if an advertiser registers an account between 1/1/13 and 3/31/13, unused credits will expire on 6/30/13.
  • Advertisers must provide a valid credit card number to receive the promotional credit.
  • Advertisers must register and maintain an Amazon Product Ads account in good standing with Amazon.
  • Advertisers are subject to the terms of the Product Ads Agreement.
  • This offer is not for resale and is not redeemable for cash.
  • This offer is void in the event of fraud, mistake, or any failure to satisfy any terms of the offer.
  • Amazon reserves the right, in its sole discretion, to terminate or modify this offer at any time.