In little more than two years, the tablet has gone from an early adopter’s “must-have” to an increasingly common device for consumers, even for those who consider themselves less tech-savvy. Think about it: it was only in 2010 that Apple launched the first iPad, essentially marking the birth of the tablet for the mainstream consumer. [...]
Tags: charts, iPad, Nielsen, shopping, stats, trends
Consumer trends
The additive effect of tablet reading
July 19 2012
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