Parallel Universe (PU) Meetup Boston
Tuesday, July 16, 2013: 6:00 - 9:00 pm
Ned's Devine Irish Pub, Parris Lounge, Boston, MA
You’ve created the greatest app ever and you’ve uploaded it to an app store. Now it’s time to sit back and relax with a mojito in hand! Noooooo!! That’s just the beginning of your app's journey into the hands of your many users.
Join us as we take a look at other options for distribution besides the usual suspects of the AppStore and Google Play. We’ll also get expert and experienced advice from folks like Bear Douglas of Facebook who will share best practices for mobile app distribution via social channels— strategies that work to get people sharing content and getting your app seen. Christian Birk former CEO of Endmondo, will tell us how he took his app to a global brand working from Copenhagen and NYC. And we’ll also debate the lessons that can be shared between consumer and enterprise apps.
Schedule of Events:
4:30 pm Mobile + Web DevCon finished for the day (plenty of time to make it to the Meetup)
6:00 pm Registration, Refreshments, Networking
7:00 pm Presentations and UnPanel
8:30 pm Networking continues
Speakers:
- Caroline Lewko, CEO, WIP
- Bear Douglas, Developer Advocate, Facebook
- Christian Birk, Founding CEO, Endomondo
- Richard Mendis, Co-Founder, AnyPresence
Location:
Ned Devine's Irish Pub
Parris Lounge
250 S Market Street
Boston, MA 02109
MAP Directions from Hyatt Harborside Boston (subway or ferry depending on departure time)
Background:
In February 2012, WIP launched The Mobile Developer's Guide to the Parallel Universe! It is now in its 3rd edition. Bigger and better than ever, it contains great information, contributed from many mobile experts, on marketing your app with topics like:
- Product planning
- Product development and lifecycle management
- Market research
- Merchandising your app
- Business Development
- Distribution
- Business Models
- Customer engagement
- Raising money
Download a copy of The Guide to the Parallel Universe. While you are at it, download its companion - The Developers Guide to the Galaxy - it is all about mobile app development!
Several Parallel Universe Meetups have been held in London since July of 2012. Contact us if you would like to host your own PU Meetup in your city.