bbc.com/travel: advertising opportunities

Developed in partnership with Lonely Planet and filled with rich, original content, bbc.com’s continually evolving travel section provides a wealth of opportunities for online travel advertising to connect with affluent, adventurous, frequent travellers.

 

Online travel advertising opportunities with bbc.com leverage our in-depth destination coverage and features that explore inspirational travel themes such as Nature & Outdoors, Food & Drink, Arts, Architecture & Culture, and Business. On bbc.com/travel, audiences find stunning slideshows, video series, The Passport blog delivering the latest travel news, plus top travel stories from an extensive global network of contributors.


In conjunction with the BBC World News programme Fast:Track, BBC Travel recently launched a new video series called Going Local that tells travellers how to get off the beaten track, bringing authentic and unique destinations to a demanding audience.

See a selection of editorial content that has featured on bbc.com/travel.

Advertising opportunities

  • Online and on-air sponsorship available for video series such as Going Local.
  • Buyouts and sponsorship packages around destinations, themes and slideshows
  • Advertisement features linked to specific site destinations
  • Cross-platform travel advertising campaigns - see some examples
  • High-impact rich media display advertising (maximum two ads per page)
  • Plus online video pre-roll advertising 

Meet the audience: affluent, independent and sophisticated

  • 83% are interested in other cultures1
  • 92% value exploration and discovery1
  • 74% more likely to plan a holiday on another continent1
  • 93% more likely to fly first, business or club class1


Get more information about bbc.com's reach and audience profile

Source

1  EMS & CMS 2013

Contact

Use the Location Selector to find your local contact

EMEA

Guy Hughes-Wilson

 +44 20 8433 3418

AMERICAS

Mark Gall

 +1 212 339 1714

ASIA

Sunita Rajan

 +65 6507 4242 

Or get in touch via our contact form.

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