Doctor Who: reach and audience
Source: BBC Worldwide Sales and Distribution Research Department, 2011
Reach
- Over 77 million viewers in the UK, USA and Australia alone
- UK reach for all broadcasts on all channels in 2011 was 35.2 million (three-minute reach)
- BBC America's highest rating programme ever
Audience
- 33 million claimed fans in the USA
- 3.4 million claimed fans in Australia
- Doctor Who arena show reached over 120,000 over six weeks
- Over 2.4 million Facebook fans and growing!
- BBC One (UK): 8.9 million viewers
- BBC America (USA): 2.1 million viewers
- ABC1 (Australia): 940,000 viewers
- France 4 (France): 453,000 viewers
Source
BBC Worldwide S&D Research Department / BARB / TechEdge / AdvantEdge / Nielsen Media Research USA / CAD / ITV / 2cv Doctor Who segmentation study 2011