EmailNews Corp is to lose one its most innovative and successful media teams, the producers of the website AllThingsD. The key players responsible for the site that's "devoted to news, analysis and opinion on technology, the internet and media" are severing their links with the company.
Founded in 2003 by Wall Street Journal staffers, Kara Swisher and Walt Mossberg, All Things Digital has become a technology industry must-read and a recognised authoritative source of industry news and gadget reviews. It has also obtained interviews with high-profile executives.
The site is a wholly owned subsidiary of News Corp's Dow Jones division. The WSJ editor-in-chief, Gerard Baker, issued a statement about the split, saying that after discussions with Mossberg and Swisher "both parties have decided not to renew the agreement when the contract expires at the end of this year."
As part of the separation agreement, Mossberg - who has been at the Journal for decades - is to leave the paper at the end of the year.
According to the Bloomberg report, Mossberg and Swisher have approached other media companies, including the New York Times, about a joint venture to create a similar site.
Such was AllThingsD's annual conference that tickets to the last one, in May, cost $5,500 each, to realise a total of $2.75 million.
News Corp declined to comment on what will happen to the AllThingsD brand, but Baker did talk about plans to expand the WSJ's technology coverage.
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