lonelyplanet.com: ratecard

lonelyplanet.com ratecard June 2013

To see content specific to Australia use the Location Selector at the top of the page.

Cost per Thousand (CPM): US$ Gross

Dimensions	728x90	300x250	300x600	Pre-Roll (512x288)	Wallpaper (1796x880)	Interstitial
HOMEPAGE	30	40	N/A	75	N/A	N/A
DESTINATIONS	30	40	65**	75	80	100
THEMES*	30	40	N/A	75	80	100
THORNTREE FORUM	25	35	N/A	N/A	N/A	N/A
AVID TRAVELLERS	20	30	N/A	65	N/A	N/A

Tier 1 - Homepage, Destinations Homepage, Destinations Continent, Country and City Homepages, Galleries Homepage
Tier 2 - Includes all other sections and sub-sections
Pushdowns - Served only on Home Page, Destination Home Page and Destination Overview Pages. One-week minimum exclusivity.
VOD - Complementary MPU. Pre-roll no longer than 15 seconds
*Themes are available as sponsorships only
**On content pages only

Additional targeting for lonelyplanet.com
BEHAVIOURAL TARGETING	+20%
GEO TARGETS	+15%
BUYOUT PREMIUM	+15%
TIME OF DAY, DAY OF WEEK, DOMAIN	+30%

To find out about advertising opportunities solely in the UK, please visit the Immediate Media website. For global and international opportunities, please Contact Sales in the right-hand column.

lonelyplanet.com ratecard June 2013