• Paid/Verified Subscriptions:

• 1,025,237

• Single Copy:

• 30,685

• Total Circulation:

• 1,055,922

• 2013 Rate Base

• 1,025,000

• TOTAL AUDIENCE

• 4,223,000

• Age 18-34

• 21%

• Age 35-44

• 14%

• Age 45-54

• 19%

• Age 55-64

• 22%

• Age 65+

• 25%

• Average HHI

• $116,807

• Gender - Male/Female

• 45% / 55%

• Education - Graduated college+

• 68%

• Employment Status - Full-Time

• 50%

• Employment Status - Professional/Managerial

• 45%

• Marital Status - Married

• 54%

• PROFILE OF AFFLUENT AUDIENCE

•  

• Age 18-34

• 21%

• Age 35-44

• 12%

• Age 45-54

• 21%

• Age 55-64

• 23%

• Age 65+

• 23%

• Average HHI

• $277,996

• Gender - Male/Female

• 55% / 45%

• Education - Graduated college+

• 85%

• Employment Status - Full Time

• 59%

• Employment Status - Professional/Managerial

• 67%

• Marital Status - Married

• 64%