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Marketing & Advertising

Published Date
External Content
Type
Citation access Advertising and a Democratic Press 2014 Book
Citation access Advertising at War: Business, Consumers, and Government in the 1940s 2012 Book
Citation access Advertising on Trial: Consumer Activism and Corporate Public Relations in the 1930s 2006 Book
Citation access Automatic: Changing the Way America Saves 2011 Book
Citation access BRAND NEW CHINA 2009 Book
Citation access Connections: An Introduction to the Economics of Networks 2012 Book
Citation access Culture Incorporated: Museums, Artists, and Corporate Sponsorships 2002 Book
Citation access The Daily You: How the New Advertising Industry Is Defining Your Identity and Your Worth 2012 Book
Citation access Décisions Marketing 1993-2011 Journal
Citation access The Decline in Saving: A Threat to America's Prosperity? 2012 Book
Citation access Fashioning the Nineteenth Century: Habits of Being 3 2014 Book
Citation access Flux: What Marketing Managers Need to Navigate the New Environment 2013 Book
Citation access The Global Emerging Market in Transition: Articles, Forecasts, and Studies 2004 Book
Citation access Gurus and Oracles: The Marketing of Information 2011 Book
Citation access Industrial Organization, Trade, and Social Interaction: Essays in Honour of B. Curtis Eaton 2010 Book
Citation access The Interdisciplinary Science of Consumption 2014 Book
Citation access Journal of Advertising 1972-2007 2008-2013 Journal
You have access to part of this content Journal of Consumer Research 1974-2015 Journal
Citation access Journal of International Marketing 1993-2009 2010-2013 Journal
Citation access Journal of Marketing 1936-2009 2010-2013 Journal
Citation access National Marketing Review 1935-1936   Journal
Citation access American Marketing Journal 1934-1936   Journal
Citation access Journal of Marketing Research 1964-2009 2010-2013 Journal
Citation access Journal of Marketing Theory and Practice 1993-2008 2009-2013 Journal
Citation access Journal of Public Policy & Marketing 1983-2009 2010-2012 Journal
Citation access Journal of Marketing & Public Policy 1982   Journal
Citation access Limits to Satisfaction: An Essay on the Problem of Needs and Commodities 1988 Book
Citation access Living It Up: Our Love Affair with Luxury 2002 Book
Citation access Market Rebels: How Activists Make or Break Radical Innovations 2008 Book
Citation access Marketing Letters 1989-2011 2012-2013 Journal
Citation access Marketing Nutrition: Soy, Functional Foods, Biotechnology, and Obesity 2005 Book
Citation access Marketing Science 1982-2009 2010-2013 Journal
Citation access Marketing: Zeitschrift für Forschung und Praxis 1979-2007 2011-2013 Journal
Citation access Measured Excess: Status, Gender, and Consumer Nationalism in South Korea 2000 Book
Citation access Monographs of the Journal of Consumer Research 2001 Journal
Citation access The Myth of Green Marketing: Tending Our Goats at the Edge of Apocalypse 1998 Book
Citation access The Network Is Your Customer: Five Strategies to Thrive in a Digital Age 2011 Book
Citation access A New Brand of Business: Charles Coolidge Parlin, Curtis Publishing Company, and the Origins of Market Research 2009 Book
Citation access The New Industrial Revolution 2012 Book
Citation access OurSpace: Resisting the Corporate Control of Culture 2009 Book
Citation access Pocketbook Politics: Economic Citizenship in Twentieth-Century America 2007 Book
Citation access Purchasing Power: Black Kids and American Consumer Culture 2001 Book
Citation access Recherche et Applications en Marketing 1986-2010 Journal
Citation access The Retail Value Proposition: Crafting Unique Experiences at Compelling Prices 2013 Book
Citation access Social Choice and Individual Values 2012 Book
Citation access A Social Strategy: How We Profit from Social Media 2014 Book
Citation access Sold American: Consumption and Citizenship, 1890-1945 2009 Book
Citation access Why Nudge?: The Politics of Libertarian Paternalism 2014 Book
Citation access A Word from Our Sponsor: Admen, Advertising, and the Golden Age of Radio 2013 Book
Citation access Working Longer: The Solution to the Retirement Income Challenge 2009 Book