Dispute Resolution is included with all of TRUSTe certification products, and can also be purchased separately.

Through our dispute resolution process, TRUSTe helps facilitate consumers’ privacy complaints through an online submission mechanism.  We act as an intermediary between the business and the consumer, if initial attempts to contact the business have failed.

TRUSTe Dispute Resolution:

• gives your customers confidence that you are committed to their privacy
• helps mitigate unintentional violations that may accompany web page updates or new initiatives
• gives you a trusted advisor in determining the best way to turn unhappy customers to satisfied ones.
• provides an important alternative for consumers to escalating privacy complaints which may otherwise be directed toward regulatory bodies such as the Federal Trade Commission (FTC)  in the US or the Information Commissioner’s Office (ICO).