TRUSTe Cookie Consent Manager
Emerging technologies and evolving data privacy practices create challenges in managing a global privacy program across the enterprise. Companies marketing to EU consumers must adhere to amendments to the 2009 E-Privacy Directive (EU Cookie Directive), and consumers expect companies to comply.
The EU Cookie Directive allows for the legitimate collection and storage of data on a consumer’s computer or other device only when informed consent is obtained. Some countries in the Americas, Asia, and other regions have similar data privacy legislation in place. With these increasing complexities, non-compliant companies are exposed to negative media and brand risks. TRUSTe helps companies stay ahead and protect the trustworthiness of their brands worldwide.
Why TRUSTe
Privacy Expertise
We stay on top of the fluid and complex legal and regulatory landscape for you.Brand Power
Display the #1 globally recognized privacy brand with our Cookie Consent. TRUSTe has more than 17 years experience, representing thousands of clients.Data Privacy Management Platform
Cookie Consent Manager is powered by the same cloud platform delivering industry-leading privacy risk and compliance solutions.Proven Scalability
TRUSTe Consent Manager is built to scale and engages with millions of consumers while serving billions of monthly impressions.Dedicated Managed Services
Our team has years of experience helping many of the world’s most recognized brandsSee it in action
See how top global brands use Cookie Consent Manager to demonstrate their commitment to consumer data privacy and protection, in all 28 EU member states and around the world.
Product Features
Privacy Compliance Scanning
Detect a broad range of tracking technologies, including JavaScript tags, web beacons, local storage objects, device fingerprinting, and much more. Scan results will trigger automatic updates to your Cookie Consent.
Reverse IP Lookup
Identify the country of each site visitor, allowing you to match the delivery of the consent notice to the specific regulatory requirements for the requesting party.
Privacy Compliance Reports
Reporting includes the number of times Cookie Consent is served, the number of clicks, and the number of opt-in and opt-out selections.
TRUSTe API
Integrate with any tag management system to identify and block unwanted third parties without exposing visitors to your site.
Browser Language Settings Detection
Deliver in-language content to individual making each request further ensuring that users get notification based on their individual preferences and giving them the best possible user experience.
Flexible Service and Support
TRUSTe has a dedicated operations team that monitors its infrastructure around the clock helping ensure that your Cookie Consent is up and running.
Visual Customization and Branding
Your consent mechanism can be custom tailored to align with your corporate branding. Select colors, fonts, and logos to maintain your site’s look and feel.
How it works
TRUSTe can help you manage the end-to-end process for implementing and maintaining your Cookie Consent. Rest assured: after years of experience and success we can do it for you.