Digital Pioneer Perry Hewitt Joins Leadership Team at ITHAKA
Digital Pioneer Perry Hewitt Joins Leadership Team at ITHAKA
March 10, 2016 | ITHAKA | NEWS
March 10, 2016 – New York, NY – ITHAKA, the not-for-profit leader in using digital technologies to preserve and expand access to knowledge, announced today that Perry Hewitt will join the organization as Vice President of Marketing.
At ITHAKA, Hewitt will work closely with the entire leadership team. She will develop and execute a cohesive, cross-channel marketing strategy spanning its highly respected research, consulting, and preservation services – Ithaka S+R and Portico – as well as its global knowledge platform, JSTOR.
“I am honored to join ITHAKA, a remarkable institution leading the charge in developing innovative uses of new technologies to strengthen the work of educational institutions. I look forward to exploring ways to apply my expertise in marketing and digital strategy to drive continued innovation, and growth.”
Currently the Chief Digital Officer at Harvard University, Hewitt has led the institution’s digital strategy, building a powerful online presence, digital literacy, and collaborative teams across the global Harvard community. She leaves Harvard having nurtured a deep knowledge of digital technologies, and established a social media presence that now engages over 4.6 million Facebook fans, 500,000 Twitter followers, as well as a large and growing number of daily email subscribers to its best-in-class news site, the Harvard Gazette.
Hewitt, who attended Harvard as an undergraduate, has spent her career at the nexus of technology, content, and marketing. Previously, she held executive marketing, editorial, and strategy roles with companies including Crimson Hexagon, Razorfish, Harcourt, and Lotus Development.
Her accomplishments place her among a small number of passionate women digital and marketing leaders, and her contributions extend far beyond the workplace. She is a frequent writer and keynote speaker on business and technology issues; she serves on the boards of Junior Achievement U.S.A., MITX, and Venture Beat’s CMO Council, in addition to advising emerging efforts like Robin and the HBS Digital Initiative.
Hewitt will join ITHAKA on May 1, 2016, working from its New York City offices.