Cision Insights combines expert research teams and proprietary monitoring technology to deliver human-curated briefings and advanced media analyses to global brands
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The added human element of our Insights offerings means
we provide unparalleled accuracy and thoroughness through
white glove media reporting and tracking.
Platform Management
A team of specialists work with you to establish your earned media analysis criteria using our advanced brand tracking technology
Relevant Content: Insight consultants help you audit content and analysis criteria
Clean & Accurate Data: Only relevant content and accurate data will filter into your analysis
Executive Briefings
Our team of analysts work around the clock to deliver integrated daily news and social media briefings around areas of interest that would impact your organization and industry
Save Time: Industry experts curate relevant news in an easy-to-access rollup, delivered as often you need it
Fully Customized: Cision Mixed Media Briefings are fully customized to your organization and the individuals within
Media Analysis
Hyper-detailed, data-focused media analyses to help you take the guesswork out of your org's integrated media strategy
Reputation Analysis: We offer advanced brand and sentiment monitoring on a global scale via the most complete collection of global news, broadcast, social and consumer opinions data
Competitive Intelligence: Track your competitors (and your shared targeted audiences)
Research-Based Consulting
Cision consultants use statistical analysis/modeling coupled with human intelligence to help you understand the "why" behind movement in trends with frequent check-ins
Deep Dive: We go beyond simple descriptions of charts and graphs; we help you uncover opportunities and mitigate risk
Extension of Your Team: We're happy to join you on calls or help you prep for meetings with execs
24/7 Alerts
Unlike automated solutions where the important news can be lost in the noise, we offer near real-time monitoring and cross-channel alerts to help you stay ahead when critical news stories and social media trends hit
Curated alerts: Our alerts reach you in near real time
Rise Above the Noise: Accurate, timely, and informative alerts are pulled from all of the noise and false positives
"In a data-driven organization like Gumtree, the use of measurement has become essential to demonstrate the effectiveness of our communications activity and how we support the business"
Fergus Campbell, Gumtree
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