EthicalAds Newsletter - April 2024
New features from March We shipped an updated version of our publisher guide with simplified graphics and explainers about what …
These are the major features we released in the last month:
You can always see our latest server updates in our ethical-ad-server changelog and ethical-ad-client changelog.
In October 2021:
What's really exciting about October is that although we only had a 2.5% increase in the number of paid views from September, in October we saw a 7.5% increase in our paid clicks! Just over 24,000 paid ads were clicked in October As we grow, we can be more selective with our advertisers, ensuring users on the EthicalAds network see only high quality, relevant ads that you might actually be interested in.
We continue expanding our network by onboarding new publishers. To accomplish this, we're focusing on raising the eCPM in a variety of ways. Firstly we raised the prices this quarter on our highest demand traffic. Secondly, we're phasing out CPC or Cost Per Click pricing. This ensures our publishers get paid for their views and incentivizes our advertisers to craft high performing, attractive ads.
You can see our progress by observing the increase of our publisher payouts over time:
Monthly payouts of our publishers over time.
If you're looking to monetize your site or indy project while respecting your audience's privacy, get in touch!
The major features in our upcoming roadmap:
Thanks again for being along with us on this journey to build an ethical ad network. Please email us if you have any ideas or feedback on our product or roadmap, we always love to hear from you.
New features from March We shipped an updated version of our publisher guide with simplified graphics and explainers about what …