Below you can see how all these companies work to deliver advertising. How is my privacy protected?
The data on which interest-based advertising is delivered is based on your browsing activity. If this analysis infers a particular interest, a cookie
– a small file used by most websites to store useful bits of information to make your use of the internet better – or similar technology (check out our jargon buster
!), is placed in your computer. Through YourOnlineChoices, you can control you ad experience online. As you browse the web and visit different websites, you can control which non-essential (e.g. for advertising purposes) cookies you accept or refuse. This is done often through site notifications, and additionally through your browser settings. You can also visit this website – www.youronlinechoices.eu
– to learn more about interest-based advertising and signal your preferences towards companies involved.
The company collecting and using the data will also have a way for you to decline interest-based advertising and the EU-wide good practice principles
are specifically designed to give you more information and control over this type of advertising. We encourage all the relevant businesses to come together on this site so you have a one-stop-shop to better manage your online advertising experience. Click here to opt out of behavioural advertising
. Remember: turning off interest-based advertising does NOT mean that there will be no more advertising on the internet. However, the advertising that you will see is likely to be less relevant to your interests. What if I have other questions? Some useful links: